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THE BEST 66 WORDS TO USE ON SOCIAL MEDIA

The best 66 words to use on social media. The top 66 positive words to boost your social media posts, positive words to increase likes and interesting words to get followers.

Brought to you by Mau, a Senior Social Media Specialist and Training Facilitator at eDigital.

THE BEST 66 WORDS TO USE ON SOCIAL MEDIA

What are the best words your content manager, copywriter, community manager or social media manager should use when posting, participating or commenting on social media?

Marketers around the world are using TikTok, YouTube and Instagram to engage with potential customers, current customers, brand advocates, celebrities and other partners and the community in general.

One of the most popular social media management activities is to leave nice authentic, genuine comments on other people’s photos or stories but sometimes we can’t find the right words to use.

Find below a list of the top most engaging words you can use to get people’s attention and likelihood to follow you back.

Caution: Some of the below words may not be appropriate when crafting ads talking about the features or benefits of your product or service and may lead you to some of the worst misleading ads.

Always check with your industry body regulator about what words are appropriate when talking about your brand’s features and benefits.

Trending this week: how to write the best social media brief + template

THE BEST 66 WORDS TO USE ON SOCIAL MEDIA

  1. Adorable
  2. Admirable
  3. Amazing
  4. Astonishing
  5. Astounding
  6. Awesome
  7. Breathtaking
  8. Brilliant
  9. Carefully-crafted
  10. Charming

“Professional Social Media Managers are using some of the top 100 most common English idioms to resonate with customers and fans in a way that sounds like a real conversation with a friend”

Mau – Social Media Training Facilitator at eDigital

  1. Cheerful
  2. Classy
  3. Cool
  4. Cute
  5. Delicate
  6. Elite
  7. Exceptional
  8. Excellent
  9. Excited
  10. Exquisite

The nature of your products and services will dictate the type of copy you create.

For instance, the words used for social media will likely differ from the words on the “About Us” section of your website.

  1. Fabulous
  2. Fascinating
  3. Fantastic
  4. Five Star!
  5. Good on the eye
  6. Gorgeous
  7. Graceful
  8. GOAT (Greatest of all time)
  9. Great
  10. Impactful

When it comes to finding the best words for social media, it varies from B2B to B2C businesses since the audiences are different.

In B2C, the writing may be more personal because consumers are generally more emotional than businesses. Therefore, you might try to use words that target the emotions of your users. Emotional words could help you in the process of persuading your most valuable customer segments to buy your brand.

In the B2B world, an impulse purchase is much less likely to happen.

B2B sale cycles are much longer because there are different moving parts, such as legal compliance, technical requirements, etc. Consequently, you might have to move a prospective customer down the sales funnel gradually.

Because businesses are much less likely to purchase based on emotions, the words you use on social media may be more professional, technical and to the point.

Marketers are learning how to make a video go viral

  1. Impressive
  2. Interesting
  3. Invaluable
  4. Lovely
  5. Magnificent
  6. Marvellous
  7. Mind-blowing
  8. Nice
  9. Outstanding
  10. Phenomenal
  11. Playful
  12. Pleasant
  13. Pleasing to the eye
  14. Pretty
  15. Radiant

The words you use in social media are a critical component of the results you get from social media platforms.

As a result, it’s vital to ensure the words you choose are compelling. That means focusing on brand consistency, hitting the right tone, and encouraging your audience to take specific actions.

Marketers also read about the importance of words in life

  1. Refined
  2. Remarkable
  3. Sensacional
  4. Spectacular
  5. Sublime
  6. Superb
  7. Staggering
  8. Striking
  9. Stunning
  10. Stupendous

Marketers also read the top 10 brand authenticity examples

  1. Sweet
  2. Tantalising
  3. Tasteful
  4. The finest
  5. Top-Notch
  6. Top Quality
  7. Unreal
  8. Well composed
  9. Wicked
  10. Wonderful
  11. World-Class

Choosing the right words isn’t easy.

If you need support you can hire one of our copywriting experts that will show you how to get your writing to the next level.

One of our copywriting experts can improve the quality of your social media content captions and descriptions, allowing you to effectively reach your audience and grow your online presence.

Marketers are also reading the importance of words in life.

THE BEST 10 WORDS TO SPICE UP YOUR SOCIAL MEDIA

  1. Attractive
  2. Charming
  3. Desirable
  4. Hot
  5. Irresistible
  6. Naughty
  7. Provocative
  8. Seductive
  9. Seducing
  10. Teasing

If you’re looking for a way for your brand to stand out from the crowd, don’t hesitate to reach out to one of our professional copywriters.

Conclusion

Well-crafted social media captions with the right words can capture the attention and engage social media followers in a concise and impactful manner within the limited space of social media posts.

Choosing the right words for your brand’s social media posts ensures that your brand’s voice, tone and messaging remain consistent, reinforcing brand identity and brand reputation.

Always check with your marketing team what words are okay to use, especially when talking about the features and benefits of your brand.

You can cherry-pick the ones that are right for your brand.

Final note: Are your marketing costs through the roof?

If your customer acquisition costs are climbing faster than a startup founder’s ego (after a successful IPO), and you’re hooked on paid ads like a reality TV star drama or a Tinder date who keeps accepting your dinner invites but never calls you back.

If that sounds like your situation, you should contact us.

Our exclusive digital marketing strategy workshops will mercilessly dissect your marketing, expose all the weak spots, and show you how to ditch the social media algorithms chokehold and build a marketing engine you actually own.

We’ll shake up your team’s thinking, drop fresh ideas and turn your marketing from “meh” to money-making.

Ready to stop burning cash and start making it? Hit us up! We offer:

🔥 Digital Marketing Strategy. Because hope is not a plan.
🔥 Online Ads (Google, Social, Remarketing). The art of spending money wisely for once.
🔥 Social Media Marketing Training. So you stop posting into the void.
🔥 SEO Strategy & Execution. Because if Google doesn’t know you exist, do you even?
🔥 Influencer & Celebrity Marketing. Get people with clout to talk about you.
🔥 Branding & Logo Design. So you don’t look like a dodgy side hustle.
🔥 Consumer Giveaways & Competitions. Because people will do anything for free stuff.
🔥 Email Marketing & Drip Sequences. Slide into inboxes the right way.
🔥 Conversion Rate Optimisation. Turn window shoppers into actual buyers.

Ready to start marketing like a boss? let’s talk. 🚀

THE BEST 66 WORDS TO USE ON SOCIAL MEDIA

was brought to you by Mau
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Considered one of the best marketing consultants in Sydney (and not just by Mau’s mom), Mau delivers killer digital marketing strategy workshops and best social media training so good, even your grandpa will get it.

5k+ smart marketers who love stealing good ideas receive Mau’s weekly email, while others tired of guessing use Mau’s Digital Marketing Plan and Social Media Plan templates.

Mau is travelling the 🌎 ✈️ probably posting questionable travel choices on TikTok or YouTube