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THE TOP 20 MOST-FOLLOWED AUSTRALIANS ON TIKTOK IN 2025

The top 20 most-followed Australians on TikTok in 2025. The top 20 most popular Australians on TikTok. The top 20 Australian influencers with the most followers on TikTok in 2025.

By Mau, a Senior TikTok Influencer Outreach Specialist at eDigital.

THE TOP 20 MOST-FOLLOWED AUSTRALIANS ON TIKTOK IN 2025

Before you start your Australian influencers outreach on TikTok in 2025, let me tell you something you have probably been turning a blind eye to…

TikTok is not helping your business.

TikTok is mugging you in broad daylight.

The latest TikTok algorithm has been deliberately engineered to squeeze every last cent out of your marketing budget. Its showing your carefully crafted videos to roughly the same number of people who would notice if you screamed into your office refrigerator.

You thought you were building an audience on TikTok?

Nope.

You’re renting one from landlords who charge you extra just to talk to your own followers.

In other words, you’re doing the digital equivalent of building an expensive vacation home on rented land that could be bulldozed at any moment.

Meanwhile, your customer acquisition costs are skyrocketing and Shou Zi Chew (TikTok CEO) is laughing in a money-shaped bathtub.

The problem:
You don’t actually own your TikTok followers data
Your organic reach is being held hostage
Your TikTok ad spend is spiralling out of control
You can’t transfer your followers to your best CRM software no matter how many times you’ve dreamed about an “export” button

The solution:
Stop relying on TikTok treating you like an ATM
Lower your customer acquisition costs without selling your kidney
Build a marketing strategy with assets you own
Master digital marketing so your sales skyrocket without depending on paid ads

I run some of the best digital marketing strategy workshops that will teach you how to ditch the algorithmic extortion racket and create a marketing system that actually works for you.

Because let’s be honest, if you’re still throwing money at TikTok ads hoping for different results, that’s not marketing. That’s like calling your abusive ex at 2 AM: desperate, expensive, and guaranteed to end in disappointment.

Let’s craft the best digital marketing plan and social media strategy that boosts sales and customer lifetime value.

Australian marketers working with some of the top creators in Australia are using the best time to post on TikTok

THE TOP 20 MOST POPULAR AUSTRALIANS ON TIKTOK IN 2025

20. Daniel Gorringe

Daniel Gorringe is one of the most popular Australians on TikTok with 8.9+ million followers.

@swagboygorringe

Former Australian Rules (AFL) footballer.

Australian marketers checked out the exclusive list of the top 25 Australians on Instagram

Pick one of the best influencer marketing platforms

19. Unice Wani 

Unice Wani aka Mama Unice is one of the most popular Australians on TikTok with 9.5+ million followers.

@mamaunice

Aussie marketers are using the best social media strategy plan template

Unice Wani is an Australian fashion model and TikTok creator who posts fashion content, dance tips and trends and comedy videos.

Popular this week: the top 25 most popular Australian comedians

18. Bijay Baniya

Bijay Baniya is one of the most popular Australians on TikTok with 9.5+ million followers.

@bijju3210

Travel creators in Australia are using some of the top 25 travel hashtags on TikTok

Bijay Baniya is an Australian dancer born in Nepal but now lives in NSW, Australia. He is famous for his dancing videos on TikTok and Instagram Reels.

Aussie marketers are using some of the top 25 most popular hashtags on TikTok

17. Ash Magic

Ash Magic is one of the most popular Australians on TikTok with 9.7+ million followers.

@ashmagic

Australian marketers checked out some of the top 25 most-followed Australians on YouTube

16. Tayo Ricci (Matteo Samuel Ricciuti)

Tayo Ricci is one of the most popular Australians on TikTok with 9.8+ million followers.

@tayoricci

15. Ruthbell Pan

Ruthbell Pan is one of the top 20 most-followed Australians on TikTok with 10+ million followers.

@ruthbellpan

Ruthbell Pan is a popular Roblox gamer and comedy entertainer on TikTok. Based in Australia, Ruthbell has successfully combined her passion for gaming with her dynamic storytelling skills to produce engaging content.

TikTok creators are using some of the top 10 most popular songs on TikTok

14. Mully

Mully is one of the most popular Australians on TikTok with 10.7+ million followers.

@Mully

Mully is an Australian comedian on TikTok and Youtube.

Mully is one of the most-followed TikTok creators producing humorous VR gaming videos. Mully is also a part of the gaming group “The Boys” and loves to play pranks on his friends while gaming and having a laugh.

He has worked with the Global creator company Jellysmack as part of its creator program in Australia.

Related read: the top 25 most popular Australian comedians

13. Josh Dub

Josh Dub is one of the most popular Australians on TikTok with 11.1+ million followers.

@joshdub

Popular Australian videogame based in Adelaide, South Australia.

Marketers are using the best social media strategy plan template

12. Joel Bergs

Joel Bergs is one of the most popular Australians on TikTok with 11.4+ million followers.

@joelbergs

Australian comedian on TikTok and Twitch. Raised in Melbourne Australia. Fan of American basketball NBA. Popular for commenting on funny and silly social media videos.

Australian creators on TiTok are using some of the top 25 trending hashtags on TikTok right now

Start your TikTok influencer outreach program today!

Top marketers working for Australian brands are doing Influencer Marketing outreach with this exclusive “The top 250 Australians on TikTok“ list ready on Google Sheets.

Each entry includes:

• Full name
• Link to the Instagram account
• Instagram followers count (as of January)
• Main sport category
• Gender (Female, male, lgbtqia+)

Get immediate access to this premium list!

11. Adam Milardovic

Adam Milardovic is one of the most popular Australians on TikTok with 11.6+ million followers.

@adammilardovicc

Australian TikTok entertainer. Pranks.

Next: the top 10 most popular Australians on TikTok or the top 25 most popular Australians on TikTok

Conclusion

Some of these top 20 popular Australians on TikTok can provide unique stories about your brand and by integrating them into your TikTok marketing plan, you can leverage them to produce content that appeals to your most valuable customer segments, increasing brand awareness and ultimately, increasing sales.

However, these top 20 Aussies on TikTok may be expensive for your business.

Access the “top 250 most-followed Australians on TikTok“ and find opportunities that fit your budget.

Final note: Are your marketing costs through the roof?

If your customer acquisition costs are climbing faster than a startup founder’s ego (after a successful IPO), and you’re hooked on paid ads like a reality TV star drama or a Tinder date who keeps accepting your dinner invites but never calls you back.

If that sounds like your situation, you should contact us.

Our exclusive digital marketing strategy workshops will mercilessly dissect your marketing, expose all the weak spots, and show you how to ditch the social media algorithms chokehold and build a marketing engine you actually own.

We’ll shake up your team’s thinking, drop fresh ideas and turn your marketing from “meh” to money-making.

Ready to stop burning cash and start making it? Hit us up! We offer:

Digital Marketing Strategy. Because hope is not a plan.
Online Ads (Google, Social, Remarketing). The art of spending money wisely for once.
Social Media Marketing Training. So you stop posting into the void.
SEO Strategy & Execution. Because if Google doesn’t know you exist, do you even?
Influencer & Celebrity Marketing. Get people with clout to talk about you.
Branding & Logo Design. So you don’t look like a dodgy side hustle.
Consumer Giveaways & Competitions. Because people will do anything for free stuff.
Email Marketing & Drip Sequences. Slide into inboxes the right way.
Conversion Rate Optimisation. Turn window shoppers into actual buyers.

Ready to start marketing like a boss? let’s talk.

THE TOP 20 MOST FOLLOWED AUSTRALIANS ON TIKTOK IN 2025

was brought to you by Mau

Considered one of the best marketing consultants in Sydney (and not just by Mau’s mom), Mau delivers killer digital marketing strategy workshops and best social media training so good, even your grandpa will get it.

5k+ smart marketers who love stealing good ideas receive Mau’s weekly email, while others tired of guessing use Mau’s Digital Marketing Plan and Social Media Plan templates.

Mau is travelling the probably posting questionable travel choices on TikTok or YouTube