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THE TOP 10 FITNESS HASHTAGS ON INSTAGRAM IN 2025

The top 10 most popular fitness hashtags on Instagram in 2025. The top 10 most used fitness hashtags on Instagram. The best 10 fitness hashtags on Instagram in 2025.

Brought to you by Mau, a Senior Instagram Marketing Specialist at eDigital.

Trending today: the top 25 most popular food hashtags on Instagram

THE TOP 10 FITNESS HASHTAGS ON INSTAGRAM IN 2025

Before you use some of the top 10 most popular fitness hashtags on Instagram, let me tell you something you probably have been turning a blind eye to…

Instagram is not helping your business

• Instagram is a “money extraction” machine. Their business model is to make money from you.
• The Instagram algorithm has been deliberately designed to lower your organic reach so you have to pay for ads to reach your followers. That’s why only 5% of your followers may see your posts (If you are lucky!)
• You keep trying to build an audience on Instagram you will never own. 
• You cannot transfer your hard-earned Instagram followers to your best CRM software.
• Your customer acquisition costs from Instagram ads are through the roof.

The solution

I can offer you the best digital marketing strategy workshops that will help you:

• Lower customer acquisition costs.
• Minimise dependency on paid media.
• Build a marketing engine with marketing assets and channels you fully own.
• Craft the best digital marketing plan and social media strategy that boosts sales and customer lifetime value.

THE TOP 10 MOST POPULAR FITNESS HASHTAGS ON INSTAGRAM IN 2025

You do a lot! You help people get fitter, teach them how to do squats, show them the best hip thrusts, provide them with the best lunges sessions, correct their mountain climbers, give them the motivation to complete tough bike crunches and offer them instructions to do wall sits, graveyards or tricep dips correctly. You deserve to have a real marketing strategy that showcases the top benefits of your service for your potential customers!

The top 10 most popular fitness hashtags on Instagram uncovered by some of our best Instagram virtual assistants.

10. #personaltrainer

The #personaltrainer hashtag is one of the most popular fitness hashtags on Instagram used in 59.7+ million posts.

Related: #personaltraining – #fitnesstrainer – #personaltrainers

Kayla Itsines is listed in:

• The top 25 Australians on Instagram
• The top 10 Australian women on Instagram
• The world’s top 25 female fitness influencers on Instagram

9. #fitnessmodel

The #fitnessmodel hashtag is one of the most popular fitness hashtags on Instagram used in 65.2+ million posts.

Related: #fitnessmodels

Ana is also named in:

• The world’s top 25 female fitness influencers on Instagram

Fitness creators love travel and are using some of the top 25 most popular travel hashtags on Instagram

8. #crossfit

The #crossfit hashtag is one of the most popular fitness hashtags on Instagram used in 76.1+ million posts.

Related:#crossfitgirls

7. #hiking

The #hiking hashtag is one of the most popular fitness hashtags on Instagram used in 82.2+ million posts.

Related: #trekking – #hikingadventures – #hikingwithdogs

Fitness creators also checked out some of the world’s top 25 female fitness trainers on Instagram

6. #running

The #running hashtag is one of the most popular fitness hashtags on Instagram used in 97.8+ million posts.

“As Instagram is showing content to just a few of your followers, forget about hashtags and invest in proven marketing strategies and activities that drive real sales in channels you fully control”

Mau – Senior digital marketing specialist at eDigital. 

5. #yoga

The #yoga hashtag is one of the most popular fitness hashtags on Instagram used in 128+ million posts.

Dive deeper into the top 25 yoga hashtags on Instagram

Yogis are checking out this exclusive best yoga poses chart

4. #bodybuilding

The #bodybuilding hashtag is one of the most popular fitness hashtags on Instagram used in 147+ million posts.

Related: #bodybuildingmotivation – #bodyfitness – #bodybuildinglifestyle

Marketers are finding out the top reasons why good people do bad things

3. #workout

The #workout hashtag is one of the most popular fitness hashtags on Instagram used in 235+ million posts.

Combine the #workout hashtag with #workoutmotivation – #homeworkout – #workouts – #workoutroutine – #workouttime – #coreworkout

Fitness creators also checked out some of the world’s top 25 most popular sports athletes on Instagram

2. #gym

The #gym hashtag is one of the most popular fitness hashtags on Instagram used in 289+ million posts.

You can dig deeper and find out the most popular gym hashtags on Instagram.

Fitness creators are serious about what they eat and are also using some of the top 25 most popular healthy food hashtags on Instagram

1. #fitness

No surprise, the #fitness hashtag is the most popular fitness hashtags on Instagram used in 558+ million posts.

The #fitness hashtag is also one of the best 10 TikTok hashtags for followers

Related: #fit – #fitnessmotivation – #fitfam  – #fitnessaddict – #getfit – #instafitness – #fitnessfreak – #fitnessfood – #fitnessgear – #fitnesscoach – #instagramfitness – #gettingfit – #fitnessbody – #fitnesswear

Are you into yoga? You can use some of the top 25 most popular yoga hashtags on Instagram

Next: The top 20 fitness hashtags on Instagram

✪ Expert tip: Add popular hashtags to your Instagram videos and stories to increase your chances of being displayed on the Instagram Explore page using the hashtag sticker (you can only add one hashtag) or use the text tool (you can add up to 10 hashtags), you can even hide them by placing a sticker on top of them or use the colour tool to make the hashtags invisible but still findable

Fitness creators are checking out some of the world’s top 10 most popular fitness apps

Conclusion

Whether you hashtag or not, Instagram will only show your post to a few of your followers.

That’s why you need to invest your limited time, money and resources in proven marketing strategies that bring real sales to your fitness business.

eDigital can help you conceptualise, plan, develop, run and optimise successful digital marketing campaigns that generate leads and sales for your brand.

Other marketing services we offer include:

• Strategic planning for social media and other digital marketing channels.
• Online advertising: Google Ads Search, Display, Re-marketing and social media ads.
• Training: social media marketing training and digital marketing training.
• SEO strategy, SEO content development and execution.
• Celebrity and influencer marketing campaign strategy.
• Branding. Logo creation, brand development and design of marketing materials.
• Consumer contests/competitions/giveaways.
• Email marketing. Dip sequence design and deployment.
• Conversion rate optimisation. Path to purchase analysis and optimisation.

Next: The top 20 fitness hashtags on Instagram

Contact us today and start boosting your leads and sales.

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Final note: Want to reduce customer acquisition costs and dependency on paid media? Our exclusive digital marketing strategy workshops will unmercifully review your marketing, help you build a marketing engine with channels and assets you own, stir your team’s thinking, bring new ideas for new conversion paths and boost customer lifetime value.

THE TOP 10 MOST POPULAR FITNESS HASHTAGS ON INSTAGRAM IN 2025

was brought to you by Mau

Considered one of the best marketing consultants in Sydney, Mau offers some of the best digital marketing strategy workshops and best social media training. Mau also loves football, design, music and art. Marketers are using Mau‘s popular Digital Marketing Plan and Social Media Plan templates

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