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THE TOP 20 MOST-FOLLOWED BRITISH PEOPLE ON INSTAGRAM UK IN 2025

Who are the most popular 20 British people on Instagram UK 2025? Find out the top 20 list of the most-followed Brits on Instagram in 2025 ranking list. The top 25 Instagram celebrities and influencers in the UK.

Written by Mau, a Senior Instagram marketing specialist at eDigital.

THE TOP 20 BRITISH PEOPLE IN THE UNITED KINGDOM WITH THE MOST FOLLOWERS ON INSTAGRAM IN 2025

Many popular British people, creators, influencers, celebrities and artists entered this year’s “The top 20 most-followed Instagram celebrities in the United Kingdom” ranking list.

Yet few sit high above the frou-frou and have become a key conduit of Influencer marketing dollars in the UK and overseas.

These top 10 popular UK-based stars on Instagram are still not quite like some of the World’s Instagram stardom celebrities such as Selena Gomez, Cristiano Ronaldo, Arianna Grande, Lionel Messi, Beyonce, Charlie D’Amelio and Justin Bieber with hundreds of millions of Instagram followers.

Even some of the world’s top computer-generated influencers may have more followers than some of these British Instagram celebrities in the United Kingdom.

Need Influencer Marketing campaign optimisation support? Contact us

THE TOP 20 MOST POPULAR BRITISH CELEBRITIES, INFLUENCERS AND STARS ON INSTAGRAM IN 2025

Britis are also reading this year’s top 10 social media trends

20. Coldplay

Coldplay is one of the most popular British accounts on Instagram with 28+ million followers.

@coldplay

Coldplay are a British rock band formed in London in 1997.

Coldplay consist of vocalist and pianist Chris Martin, guitarist Jonny Buckland, bassist Guy Berryman, drummer and percussionist Will Champion, and manager Phil Harvey.

British creators also checked out some of the top 10 British comedians

19. Lily Collins

Lily Collins is one of the most-followed British on Instagram with 28+ million followers.

@lilyjcollins

Lily Collins is a British-American actor. Lily was born in Guildford and raised in Los Angeles.

Collins began performing on screen at the age of two in the BBC sitcom Growing Pains.

Lily has collaborated, endorsed and partnered with different brands including Dior, Cartier, Fendi, Lancome, Louis Vuitton and others.

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Trending this week: the top 25 fashion hashtags on Instagram

18. Victoria Beckham

Victoria Beckham is one of the most-followed British on Instagram with 32+ million followers.

@victoriabeckham

Victoria Beckham is an English fashion designer, model, singer and television personality.

Victoria rose to prominence in the 1990s as a member of the girl group the Spice Girls, in which she was nicknamed Posh Spice.

Victoria Beckham is the current partner of David Beckham one of the top 25 most-followed sports athletes on Instagram.

Editor’s pick: the top 25 fashion hashtags on TikTok

17. Niall Horan

Niall Horan is one of the most popular British on Instagram with 34+ million followers.

@niallhoran

Niall Horan is an Irish singer and songwriter. He was part of the English-Irish boy band One Direction, formed on the British TV singing competition The X Factor.

British creators are checking out some of the top 10 YouTubers in the UK

16. Jude Bellingham

Jude Bellingham is one of the most popular British on Instagram with 38+ million followers.

@judebellingham

Jude Bellingham has not made it to the world’s top 10 most popular footballers on Instagram list but he is surely one of the most popular British footballers on Instagram at this moment.

Bellingham currently plays for the popular Spanish team Real Madrid F.C. Related: the new Real Madrid F.C. logo.

Popular this month: The world’s top 25 most-followed sports athletes on Instagram

Ready to start your own Influencer outreach program in the UK?

Access now this exclusive list of the top 250 most-followed Brits on Instagram.

15. Lewis Hamilton

Lewis Hamilton is one of the most popular British on Instagram with 39+ million followers.

@lewishamilton

Lewis Carl Davidson Hamilton is a British racing driver. He currently competes in Formula One (F1) for Mercedes, having previously driven for McLaren from 2007 to 2012.

Hamilton is a public advocate against racism and also he is an activist on issues related to environment conservation and human rights. (Related: top sustainable hashtags on TikTok – top 10 protest art)

⭐️ Exclusive: how to get Instagram followers fast

Just in: the top 10 YouTubers in the UK

14. Cara Delevingne

Cara Delevingne is one of the most popular British on Instagram with 41+ million followers.

@caradelevingne

Cara Delevingne is an English model, actor, and singer. Delevingne won Model of the Year at the British Fashion Awards in 2012 and 2014.

Cara Delevingne has partnered with different brands including: Stella McCartney, L’Oreal, Puma, TAGHeuer, Miu Miu, Carolina Herrera, Calvin Klein, Vogue Magazine, Balmain Beauty, Vatenfall, Vanity Fair and other brands.

Stop watching popular British people on Instagram and do something good for your marketing career: The best marketing research ideas for a PhD.

Learn how to brief an influencer today!

13. Jason Statham

Jason Statham is one of the most-followed British on Instagram with 42+ million followers.

@jasonstatham

Jason Statham is an English actor. Typecast as an antihero, he is known for action-thriller films and portraying tough, irredeemable, and machiavellian characters. Statham began practising Chinese martial arts, kickboxing, and karate recreationally in his youth while working at local market stalls.

Statham has been in a relationship with model Rosie Huntington-Whiteley. Jason Statham apologised after being accused of making homophobic comments on the set of his 2015 film Wild Card.

Marketers are reading > How much do influencers charge?

Throughout the 2000s, Statham became a star of action movies (aka B-films), most significantly Crank, Crank 2: High Voltage and also War, opposite Jet Li, The Bank Job and Death Race, among others. In the 2010s, his reputation for cheeky and tough leading performances led to his casting as Lee Christmas in The Expendables and its sequels, the comedy Spy and as reformed villain Deckard Shaw in Fast & Furious 6, Fast & Furious 7/8 and Fast & Furious: Hobbs & Shaw. Apart from these popular movies and blockbusters, Jason continued headlining B-films such as Homefront.

Jason has endorsed, partner, collaborated and promoted multiple brands including: Monster energy drink, AlpineStars, MotoGP, Land Rover, Royal Enfield, Arc’Terix, Super73 (electric motorbikes), Fist Handwear, Audi, Jaguar and others.

Just updated: How to write an influencer marketing brief

The most popular people on Instagram UK influence thousands of consumers and their choices. No doubt, these top Instagram stars based in the UK have the power to help marketers achieve the social media marketing goals set on the best social media strategy template.

UK STARS ON INSTAGRAM – THE DEBATE

While some people believe Instagram stardom relies heavily on “human objectification” aided with surgical procedures (lifted buttocks, fake eyelashes, and augmented lips); others believe this objectification is valid and acceptable.

“There are legitimate criticisms to be made about social media influencers, such as the celebration of unrealistic lifestyles, body image questions, to the rampant consumerism promoted, but often the genuine entrepreneurialism of those involved are dismissed in a highly gendered manner. Building a substantial social media following and then successfully monetising the platform is not achieve as vaciously or simply as many assert or assume. It requires creative skill, effort and labour, and the aesthetics that sell are constantly on the move”

Natasha Gillezeau wrote on AFR

Marketers – who decide on Instagram influencer marketing budgets – as part of a social media strategy – will need to define how to choose Instagram collabs as the platform and its top celebrities are more scrutinised for the quality of their content presented.

Most views today: The top 10 British comedians

12. Conor McGregor

Conor McGregor is one of the most popular British on Instagram with 47+ million followers.

@thenotoriousmma

Conor Anthony McGregor is one of the top 25 most followed sports athletes on Instagram, Connor is an Irish mixed martial athlete and boxer. Connor is a former Ultimate Fighting Championship featherweight and lightweight double-champion. McGregor is also a former Cage Warriors featherweight and lightweight champion. He loves showing off his chest and tattoos on Instagram.

 

Marketers in the UK are accessing the exclusive list of the top 250 most-followed Brits on Instagram.

11. Harry Styles

Harry Styles is one of the most-followed British on Instagram with 48+ million followers.

@harrystyles

Harry Styles is one of the most popular English singers and actors and an X factor contestant.

#harrystyles is also one of the top 25 trending hashtags on TikTok right now

Start your influencer outreach program with this exclusive list of the top 250 British people & Brits influencers on Instagram

Next: the top 10 most-followed British on Instagram or the top 25 most-followed British on Instagram

Conclusion

Some of the most popular British influencers on Instagram hold great importance for marketing and product endorsement opportunities.

Marketers who manage to collaborate strategically with British influencers on Instagram can leverage their reach, credibility, and creativity to effectively connect with their target audience and drive business results from their Instagram efforts.

eDigital can help you conceptualise, plan, develop, run and optimise successful digital marketing campaigns that generate leads and sales for your brand.

Other marketing services we offer include:

• Strategic planning for social media and other digital marketing channels.
• Online advertising: Google Ads Search, Display, Re-marketing and social media ads.
• Training: social media marketing training and digital marketing training.
• SEO strategy, SEO content development and execution.
• Celebrity and influencer marketing campaign strategy.
• Branding. Logo creation, brand development and design of marketing materials.
• Consumer contests/competitions/giveaways.
• Email marketing. Dip sequence design and deployment.
• Conversion rate optimisation. Path to purchase analysis and optimisation.

Next: the top 10 most-followed British on Instagram or the top 25 most-followed British on Instagram

Contact us today and start boosting your leads and sales.

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THE TOP 20 MOST-FOLLOWED BRITISH PEOPLE ON INSTAGRAM UK IN 2025

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