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THE TOP 20 FITNESS HASHTAGS ON INSTAGRAM IN 2025
The top 20 most popular fitness hashtags on Instagram in 2025. The top 20 most used fitness hashtags on Instagram. The best 20 fitness hashtags on Instagram in 2025.
Brought to you by Mau, a Senior Instagram Marketing Specialist at eDigital.
Trending > The top 25 most popular food hashtags on Instagram
THE TOP 20 FITNESS HASHTAGS ON INSTAGRAM IN 2025
Before you dive into the top 20 most popular fitness hashtags for Instagram, let me tell you a fact you may not like listening to.
The Instagram business model is an incredibly sophisticated “money extraction” machine.
Instagram will deliberately let you build a big organic reach, then change the algorithm to lower your reach and make you pay to get you the same level of reach you previously had for free.
Even marketers working in some of the top fastest-growing industries are now having to spend plenty of money (boosting their Instagram posts) to reach their hard-earned followers.
Serious marketers and business owners who have taken my marketing strategy training sessions or are subscribed to my exclusive newsletter are already putting into practice real & proven marketing techniques to build audiences they own, increase their sales and not get distracted with vanity hashtagging.
Trust me.
The actual gains of posting some of the top 25 most popular hashtags on Instagram are minimal if you have not properly crafted a top marketing strategy, delivered optimal customer service or met your marketing objectives for your fitness business or gym.
Two reminders:
- You do not own your Instagram followers’ information or data. You cannot transfer your hard-earned Instagram followers to another platform. Tip: You must build audiences on platforms you own. I will show you how.
- Instagram wants you to pay for ads. Full point. The Instagram algorithm will deliberately make it harder to show your content to your followers for free. Stop wasting time and activate proven growth hacking techniques. I can show you this too.
The top 20 most popular fitness hashtags on Instagram uncovered by some of our best Instagram virtual assistants.
THE TOP 20 MOST POPULAR FITNESS HASHTAGS ON INSTAGRAM IN 2024
⭐️ Popular this month: the world’s top 25 female fitness influencers on Instagram
20. #physique
The #physique hashtag is one of the top 20 most popular hashtags on Instagram used in 21.4+ million posts.
19. #surfing
The #surfing hashtag is one of the top 20 most popular hashtags on Instagram used in 22+ million posts.
We added #surfing to this list as millions of people around the world #surf as a fitness activity.
Editor’s pick: the world’s top 25 most popular athletes on Instagram
18. #powerlifting
The #powerlifting hashtag is one of the top 20 most popular hashtags on Instagram used in 27.8+ million posts.
✅ Most read today: the top 25 most popular travel hashtags on Instagram
17. #swimming
The #swimming hashtag is one of the top 20 most popular hashtags on Instagram used in 27.9+ million posts.
“As Instagram is showing content to just a few of your followers, forget about hashtags and invest in proven marketing strategies and activities that drive real sales in channels you fully control”
Mau – Senior digital marketing specialist at eDigital.
16. #pilates
The #pilates hashtag is one of the top 20 most popular hashtags on Instagram used in 29.2+ million posts.
Fitness creators also checked out some of the top 25 most-followed British people on Instagram
15. #walking
The #walking hashtag is one of the top 20 most popular hashtags on Instagram used in 30.4+ million posts.
Fitness creators are also using some of the top 25 most popular hashtags on TikTok
14. #fitnessgirl
The #surfing hashtag is one of the top 20 most popular hashtags on Instagram used in 35.7+ million posts.
Related: #fitgirl – #fitmom – #fitgirls – #fitchick – #gymgirl – #fitnessgirls – #fitgirlsguide – #fitwomen – #fitgirls_insp
Fitness creators are also using some of the top 25 most popular healthy food hashtags for Instagram
13. #boxing
The #boxing hashtag is one of the top 20 most popular hashtags on Instagram used in 36.7+ million posts.
Marketers are also reading the top reasons why good people do bad things
12. #cycling
The #cycling hashtag is one of the top 20 most popular hashtags on Instagram used in 44+ million posts.
Related: #cyclinglife
Fitness creators are also using some of the top 25 most popular yoga hashtags on Instagram – ranking list
11. #fitnessjourney
The #fitnessjourney hashtag is one of the top 20 most popular hashtags on Instagram used in 45.5+ million posts.
Combine #fitnessjourney with: #fitspiration – #fitnesslife – #fitnesslifestyle – #fitnessgoals
Just in: The world’s top 10 most popular fitness apps
Next: the top 10 fitness hashtags on Instagram or the top 25 fitness hashtags on Instagram
You do a lot!
You help people get fitter, teach them how to do squats, show them the best hip thrusts, provide them with the best lunges sessions, correct their mountain climbers, give them the motivation to complete tough bike crunches and offer them instructions to do wall sits, graveyards or tricep dips correctly. Y
You deserve to have a real marketing strategy that showcases the top benefits of your service for your potential customers!
✪ Expert tip: Add popular hashtags to your Instagram videos and stories to increase your chances of being displayed on the Instagram Explore page using the hashtag sticker (you can only add one hashtag) or use the text tool (you can add up to 10 hashtags), you can even hide them by placing a sticker on top of them or use the colour tool to make the hashtags invisible but still findable” Mau
Trending this week: The world’s top 10 most popular fitness apps
Conclusion
Whether you hashtag or not, Instagram will only show your fitness posts to a few of your followers.
It sucks, I know.
That’s why you need to invest your limited time, money and resources in proven marketing strategies that bring real sales to your fitness business.
eDigital can help you conceptualise, plan, develop, run and optimise successful Instagram ad campaigns that generate leads and sales for your fitness brand.
Other marketing services we offer include:
- Strategic planning for social media and other digital marketing channels.
- Online advertising: Google Ads Search, Display, Re-marketing and social media ads.
- Training: social media marketing training and digital marketing training.
- SEO strategy, SEO content development and execution.
- Celebrity and influencer marketing campaign strategy.
- Branding. Logo creation, brand development and design of marketing materials.
- Consumer contests/competitions/giveaways.
- Email marketing. Dip sequence design and deployment.
- Conversion rate optimisation. Path to purchase analysis and optimisation.
Next: the top 10 fitness hashtags on Instagram or the top 25 fitness hashtags on Instagram
Contact us today and start boosting your leads and sales.
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Final note: Want to reduce customer acquisition costs and dependency on paid media? Our exclusive digital marketing strategy workshops will unmercifully review your marketing, help you build a marketing engine with channels and assets you own, stir your team’s thinking, bring new ideas for new conversion paths and boost customer lifetime value.
THE TOP 20 MOST POPULAR FITNESS HASHTAGS ON INSTAGRAM IN 2024
Considered one of the best marketing consultants in Sydney, Mau offers some of the best digital marketing strategy workshops and best social media training. Mau also loves football, design, music and art. Marketers are using Mau‘s popular Digital Marketing Plan and Social Media Plan templates
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