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THE TOP 25 FITNESS HASHTAGS ON INSTAGRAM IN 2025

The top 25 most popular fitness hashtags on Instagram in 2025. Post your Instagram images and photos with the best fitness hashtags in 2025. The top 25 most used fitness hashtags on Instagram in 2025.

Brought to you by Mau, a Senior Instagram Marketing Specialist at eDigital.

Trending this week: the top 25 most popular healthy food hashtags on Instagram

THE TOP 25 FITNESS HASHTAGS ON INSTAGRAM FOR 2025

Before you dive into the top 25 most popular fitness hashtags for Instagram, let me tell you something you have probably been turning a blind eye to…

Instagram is not helping your business

• If lucky, your Instagram content reach 5% of your followers. This is a massive issue affecting thousands of marketers in different industries. 
• You have been trying hard to build an audience on Instagram that you do not own.
• You cannot transfer your hard-earned Instagram followers to your best CRM software.
• Your customer acquisition costs from Instagram ads are through the roof.

The solution

I can offer you the best digital marketing strategy workshops that will help you:

• Lower customer acquisition costs.
• Minimise dependency on paid media.
• Build a marketing engine with marketing assets and channels you fully own.
• Craft the best digital marketing plan and social media strategy that boosts sales and customer lifetime value.

THE TOP 25 MOST POPULAR FITNESS HASHTAGS ON INSTAGRAM FOR 2025

The top 25 most popular fitness hashtags on Instagram uncovered by some of our best Instagram virtual assistants.

25. #calisthenics

The #calisthenics hashtag is one of the top 25 most popular hashtags on Instagram used in 13.9+ million posts.

Combine it with #callisthenics

⭐️ Popular read this month: the world’s top 25 Instagram female fitness influencers

24. #zumba

The #zumba hashtag is one of the top 25 most popular hashtags on Instagram used in 14.7+ million posts.

Related: #zumbafitness – #betoperez – #zumbabeto

23. #strengthtraining 

The #strengthtraining hashtag is one of the top 25 most popular hashtags on Instagram used in 15.4+ million posts.

22. #gymnastics

The #gymnastics hashtag is one of the top 25 most popular hashtags on Instagram used in 19.6+ million posts.

Related: #gymnast – #gimnasio – #gymnastic – #gymnasticslife  – #gymnasticsshootouts

Fitness creators are also using some of the top 25 gym hashtags on Instagram.

21. #bodypositive

The #bodypositive hashtag is one of the top 25 most popular hashtags on Instagram used in 19.7+ million posts.

✅ Most read today: the top 25 most popular travel hashtags on Instagram

You do a lot!

You help people get fitter, teach them how to do squats, show them the best hip thrusts, provide them with the best lunges sessions, correct their mountain climbers, give them the motivation to complete tough bike crunches and offer them instructions to do wall sits, graveyards or tricep dips correctly.

You deserve to have a real marketing strategy that showcases the top benefits of your service for your potential customers!

“As Instagram is showing content to just a few of your followers, forget about hashtags and invest in proven marketing strategies and activities that drive real sales in channels you fully control”

Mau

Next: the top 20 fitness hashtags on Instagram

Fitness trainers spark the conversation with some popular fitness hashtags

Brandwatch found the number of people mentioning their personal trainers on social media has grown steadily since the start of the pandemic. #Zoomfitnessclasses, #homefitnessequipment and #outdoorfitnesssessions – avoiding crowded gyms – have increased personal trainers’ revenue.

Rather than focusing on their equipment and facilities, gym owners and marketers should look to working with fitness trainers instead. Whether this is increasing the number they partner with or using them to help promote classes, gyms can use personal trainers to get people to enjoy their gym services.

As some fitness enthusiasts are already comfortable working out at home, it is imperative the re-design or come up with new innovative offerings to get people back to indoor gym facilities.

If you are one of those who already love your home or outdoor fitness sessions and avoid those smelly gyms, packed with narcissists looking at their muscles through the mirrors while wearing unhealthy clothing fabrics; you probably would never be persuaded to get back to an indoor gym.

Marketers are also reading the top 25 most followed British celebrities on Instagram

Customer segmentation – An important step for Fitness content success

Before you start using some of the below most popular fitness hashtags on Instagram, you may want to also use some niche, unique fitness hashtags that will connect you to your exact audience. For example, if you provide fitness services for rock climbers in New York, you may also want to use “rock climb” “NYC” related hashtags.

If you want to have – let’s say – 30 great exclusive clients per week, then you do not necessarily need thousands of “likes” and “followers” on Instagram.

You may decide to reach – let’s say – mums with babies between 30-40 years old who are looking for belly blaster workouts in San Francisco’s Haight Ashbury area. That’s quite niche and that could be enough business for you. Then you will use far better hashtags as you know the exact people you want to reach.

Just in: the world’s top 10 most popular fitness apps

Popular fitness hashtags to get more Instagram followers

#poledance
#diving
#bodygoals
#bodytransformation
#hiit
#strongman
#nikerunning
#stretching
#functionaltraining
#weighttraining
#parkour
#streetworkout
#jogging
#palestra
#cheerleading
#kettlebell
#bodyweight
#momswholift
#rowing

Trending this week: the top 25 most popular food hashtags on Instagram

#gymsharkwomen
#barbell
#absworkout
#gymmemes
#fitboy
#gymjunkie
#fitnesswomen
#barre
#allenamento
#boxingtraining

Marketers are also reading the top reasons why good people do bad things

#fitnessphysique
#fitnessphysique
#gymlove
#hiitworkout
#aerialsilks
#tumbling
#treadmill
#fitnesstips
#fitnessgoal
#gymgirls

Is junk food helping the fitness industry? 

People living in countries where most of the adult population is not physically fit, neglect the care of their bodies and follow harmful eating habits (junk food), may be sending the message to the new generations (children) that it is normal to be unfit, out of shape or physically weak.

Popular hashtags such as #bodypositive #bodypositivity #bodyacceptace #loveyourbody are trending and maybe justifying the addiction to eating junk food while people subscribe to popular fitness apps or virtual home gym programs to quickly burn fat.

You may find – in reality – most people can’t keep up with their fitness demands, routines or goals and – sadly – give up; making them less prone to keep consistent daily exercise and healthy food habits. Related: The top 25 healthy food hashtags on Instagram.

Some supermarkets and grocery stores are not helping either.

For example, you may visit Woolworths, Coles or other supermarket chains in Australia – to find out the food offered may not be that healthy; especially the packaged and/or processed food – taking most of the shelf space these days – containing high amounts of preservatives, unhealthy fats (saturated and trans fats), sugar, salt (sodium), additives such as artificial flavours and/or colours.

How you can help

if you are a gym owner or fitness trainer, do not sell junk food or soft drinks in your venue. Offer information for your customers so they can make informed choices not only about their fitness programs but also about the food they buy.

You may find it important to educate your fitness customers about the benefits of being consistent rather than burning fat fast.

The best 30 fitness hashtags to get extra likes

#bodyweighttraining
#workoutoftheday
#fitnesslover
#pilatesinstructor
#fitnesstransformation
#fitnessmom
#hikingdogsofinstagram
#fitfamgermany
#bodybuildingcom

⭐️ Just updated: the top 25 most popular hashtags on TikTok

#bodyweightworkout
#workoutvideo
#cardioworkout
#crossfitcommunity
#fitnesslove
#fitnessboy
#exercisemotivation
#circuittraining
#hikinglife
#hikingtrails
#zumbainstructor
#athomeworkouts

Just in: the world’s top 25 most-followed female fitness influencers on Instagram

#kettlebells
#powerliftingmotivation
#fitnessjunkie
#fitnesschallenge
#gymclothes
#workoutvideos
#hikingculture
#fitnessapparel
#fitnessworld
#traininghard
#pilatesreformer
#jumprope
#fitnessinstructor
#gymworkout
#fitmen
#fitnessguru

The best fitness hashtags for Instagram reels

#athomeworkout
#mountainclimbing
#workoutwednesday
#salsadancing
#fitnessbikini
#fitover50
#tabata
#kettlebellworkout
#workoutclothes
#fitnessquotes
#hikingday
#gymworkouts
#zumbacommunity

Yogis are loving the best yoga poses chart

#workouttips
#hikingtheglobe
#gymfood
#endorphins
#trainingmotivation
#bodybuildingnation
#peloton
#fitandhealthy
#calisthenicsworkout
#hikingadventure
#dumbbells
#workoutideas
#gymvirtual
#workoutdone

Most read today: The top 25 most popular yoga hashtags on Instagram

The best fitness hashtags for post engagement

#powerliftingwomen
#fitowman
#plyometrics
#fitnesstime
#workoutfromhome
#workoutflow
#trainingcamp
#gyminspiration
#fitnesscouple
#workoutgear
#bodybuildinglife
#intervaltraining
#physiquefreak
#trekkinglovers
#fitnessfam
#aerobics
#fitnessinfluencer
#hiittraining
#fitnessvideo
#fitfashion
#fitnessmotivations
#workoutplan
#resistancetraining
#hikingtrip
#fitnessvideos
#spinclass
#fitnesstraining
#fitman

The top fitness hashtags trending on Instagram right now

#workoutbuddy
#gymvideos
#workoutlife
#fitnessinspo
#fitnesscommunity
#exerciseroutine
#fitnessclub
#liss
#exerciseismedicine
#hikingaddict
#fitnessmemes
#enforma

Editor’s pick: the top 25 most popular athletes on Instagram

#fitnessclothing
#hiitcardio
#dumbbellworkout
#kettlebelltraining
#gymfreaks
#exercisedaily
#breatheinbreatheout Related: The best yoga exercises for lungs
#bikinicompetition
#gymaddicted
#dumbbell
#barreworkout
#barrefitness
#gymtips
#exercisetime
#coreexercises

✪ Expert tip: Add popular hashtags to your Instagram videos and stories to increase your chances of being displayed on the “Instagram Explore” page using the hashtag sticker (you can only add one hashtag) or use the text tool (you can add up to 10 hashtags), you can even hide them by placing a sticker on top of them or use the colour tool to make the hashtags invisible but still findable” Mau

Next: the top 20 fitness hashtags on Instagram

Unique fitness hashtags you may want to test

#fitboys
#gymclothing
#exercisescience
#exerciseathome
#workoutchallenge

Most read today: the world’s most popular fitness apps

Fitness creators are also using the top 25 most popular yoga hashtags on  Instagram – ranking list.

Conclusion

Whether you add hashtags to your fitness content or not, Instagram will only show your fitness post to a few of your followers.

That’s why you need to invest your limited time, money and resources in proven marketing strategies that bring real sales to your fitness business.

eDigital can help you conceptualise, plan, develop, run and optimise successful fitness ad campaigns that generate leads and sales for your fitness brand.

Other marketing services we offer include:

• Strategic planning for social media and other digital marketing channels.
• Online advertising: Google Ads Search, Display, Re-marketing and social media ads.
• Training: social media marketing training and digital marketing training.
• SEO strategy, SEO content development and execution.
• Celebrity and influencer marketing campaign strategy.
• Branding. Logo creation, brand development and design of marketing materials.
• Consumer contests/competitions/giveaways.
• Email marketing. Dip sequence design and deployment.
• Conversion rate optimisation. Path to purchase analysis and optimisation.

Next: the top 20 fitness hashtags on Instagram

Contact us today and start boosting your leads and sales.

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Final note: Want to reduce customer acquisition costs and dependency on paid media? Our exclusive digital marketing strategy workshops will unmercifully review your marketing, help you build a marketing engine with channels and assets you own, stir your team’s thinking, bring new ideas for new conversion paths and boost customer lifetime value.

THE TOP 25 MOST POPULAR FITNESS HASHTAGS ON INSTAGRAM IN 2025

was brought to you by Mau

Considered one of the best marketing consultants in Sydney, Mau offers some of the best digital marketing strategy workshops and best social media training. Mau also loves football, design, music and art. Marketers are using Mau‘s popular Digital Marketing Plan and Social Media Plan templates

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