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THE TOP 10 MOST POPULAR LINKEDIN COMPANY PAGES IN 2025
The top 10 most popular LinkedIn company pages in 2025. The most followed business accounts on LinkedIn in 2025.
Brought to you by Mau, a Senior LinkedIn marketing strategist at eDigital.
THE TOP 10 MOST POPULAR COMPANY PAGES ON LINKEDIN IN 2025
Before you find the top 10 most popular company pages on LinkedIn in 2025, let me tell you something you have probably been turning a blind eye toâŚ
LinkedIn is not helping your businessÂ
- LinkedIn is a “money extraction” machine. Its business model is designed to make money from you. Its algorithm has been deliberately engineered to lower your organic reach so you have to buy ads to reach your followers.
- Thatâs why a tiny fraction of your followers get to see your posts. A massive issue affecting thousands of marketers.
- You have been trying hard to build an audience on LinkedIn that you do not even own.
- You cannot transfer your hard-earned LinkedIn followers to your best CRM software.
- Your customer acquisition costs from LinkedIn ads are through the roof.
The solution
I can offer you the best digital marketing strategy workshops that will help you:
- Lower customer acquisition costs.
- Minimise dependency on paid media.
- Build a marketing engine with marketing assets and channels you fully own.
- Craft the best digital marketing plan and social media strategy that boosts sales and customer lifetime value.
Marketers are also reading the top 10 best company pages on LinkedIn
THE TOP 10 MOST POPULAR COMPANIES ON LINKEDIN IN 2025
Out of 15+ million company pages listed on LinkedIn, we have uncovered the top 10 most popular LinkedIn company pages in 2025.
You can also check out the best company pages on LinkedIn
10. LinkedIn News
LinkedIn News is one of the top 10 most popular companies on LinkedIn with 18+ million followers.
LinkedIn News company page cover image header
LinkedIn News is a dedicated team of 100+ global journalists who are creating, curating and cultivating the news and insights professionals need to know now. Follow this page to see important business news, career news, economic updates and leaders’ opinions and views.
LinkedIn users are learning how to block a company’s posts on Linkedin
9. IBM
IBM is one of the top 10 most popular company pages on LinkedIn with 18+ million followers.
IBM company page on LinkedIn
IBM does all in tech: Artificial Intelligence, cloud software, blockchain and IoT but the IBM company page on LinkedIn also connects with its followers through personal storytelling. Innovation, diversity and inclusion messaging (a Pride Week post drove high levels of engagement) are key themes they share on LinkedIn. IBM also spotlights employee stories and their success -especially- with innovation.
Tips for your company page:
- Donât be afraid to inject a little personality into your posts. People want to see the human side of even tech companies too!
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8. Forbes
Forbes is one of the top 10Â most popular companies on LinkedIn with 18+ million followers.
Forbes company page LinkedIn cover profile image
Forbes is an American business magazine and website owned by Integrated Whale Media Investments and the Forbes family. The business magazine and website feature articles on finance, industry, investing, and marketing topics. Forbes also reports on related subjects such as technology, communications, science, politics and law. Forbes is also one of the most popular brands on Instagram.
Marketers are reading this yearâs top 10 social media marketing trends
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7. Apple Inc
Apple Inc is one of the top 10 most popular companies on LinkedIn with 18+ million followers.
Apple company page cover image LinkedIn
Apple uses its company page on LinkedIn mainly for promoting open vacant positions, recruitment news and career paths. Apple also showcases diversity and inclusion initiatives and sustainability efforts Apple backs up its storytelling with plenty of credible research and insights. Apple is also one of the most popular brands on Instagram.
Related: the new Apple logo PNG.
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6. Unilever
Unilever is one of the top 10Â most popular company pages on LinkedIn with 20+ million followers.
Unilever company page cover image LinkedIn
âď¸ Caution: This company uses â harmful single-use plastic packaging.
Tips when promoting your company page on LinkedIn:
- Test out thematic serial content with your audience. Quotes and stats tend to receive higher engagement.
- Make sure your videos can be understood even with the sound off.
Marketers are learning how to write the best customer service plan + template
Expert tip: LinkedIn is the world’s largest online professional network, which means LinkedIn is inherently B2B-centric. LinkedIn is where initial perusals and connections are made about prospective B2B buyers and sellers. As a result, LinkedIn is nearly ubiquitous as a content marketing channel for B2B marketers and is one of the top best social media channels for B2B marketing. However, you must not depend on your LinkedIn company page as the only channel for your lead generation. Depending on what you sell, you may find other most optimal ways to build your brand, build your sales funnel and retain your current customers.
5. TED Conferences
Ted Conferences is one of the top 10 Â most popular company pages on LinkedIn with 24+ million followers.
TED Conferences company page Linkedin cover profile image
The stratospheric success of the TED Conferences brand on Linkedin confirms that inspirational thought leadership from world top leaders is a top attraction for Linkedin users. The TED Conferences page on Linkedin offers a mix of pre-recorded videos, articles and fantastic photography. The work and life tips shared by TED feel authentic and genuine, with topical relevance to the modern professional. Ted Talks is also one of the most popular brands on Instagram.
Tip for your Linkedin company page:
- Experiment with different types of videos for different marketing objectives.
- Visual is the new headline. Move beyond stock photos and source aesthetically interesting images to accompany your posts.
- Ensure the imagery matches the messaging, with bonus points for drawing clever connections.
Marketers are using the new LinkedIn logo when promoting their LinkedIn company pages on other digital assets.
4. Microsoft
Microsoft is one of the top 10Â most popular companies on LinkedIn with 25+ million followers.
Microsoft company page LinkedIn cover profile image
Microsoft (owner of Linkedin) is one of the world’s giant tech, computer and software leaders keeps things fresh on its company page with plenty of news and stories spanning a diverse variety of content formats, a mix of analysis, news and tips for managers and employees. In addition to their written articles often created by their employees and managers, they share plenty of other companies’ content.
Related: the new Microsoft logo PNG
Tips for your company page on LinkedIn:
- For companies with diverse and far-reaching audiences, regionalised content will drive higher engagement.
- Share highly relevant content from partners and other companies that share the same audience.
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3. LinkedIn
LinkedIn is one of the top 10 most popular companies on LinkedIn with 30+ million followers.
LinkedIn company page cover image
This is an obvious one and no surprise as LinkedIn has to walk its talk. By practising what they preach, LinkedIn offers a great stream of useful content for a wide audience of employees, business owners, managers, and job hunters. The LinkedIn company page offers LinkedIn profile tips, asks open-ended questions to spark conversations and tries to draw in new, curious members through relevant hashtags.
Tips for your company page:
- Ask open-ended questions to bring interactivity to your company page on Linkedin.
It is time to update your LinkedIn profile cover photo. Check out some of the best LinkedIn profile cover image ideas, examples and styles
Need training on how best to promote your brand on LinkedIn? Contact us today!
2. Amazon
Amazon is one of the top 10Â most popular company pages on LinkedIn with 34+ million followers.
Amazon company page LinkedIn cover profile image
The Amazon company page on LinkedIn puts a lot of attention on lifting its employees and customers (Amazonians) up, with frequent well-curated customer/employee stories. Amazon followers on LinkedIn are also presented with exclusive company event news, job interview tips and more.
Related: the new Amazon logo PNG
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1. Google
Google is the most popular company on LinkedIn with 37+ million followers.
Google company page LinkedIn
Google is one of the world’s most recognised brands on LinkedIn and the tech giant keeps its LinkedIn followers engaged with a steady cadence of new content that showcases new initiatives, new innovations, company culture and more. Recognising that the faces within a company are most relatable to human users, Google puts its people first and this strategy seems to be successful in earning millions of fans on LinkedIn.
Google is also one of the most popular brands on Instagram.
Related: the new Google logo PNG.
Tip for your LinkedIn company page:
- Regardless of the platform, social media users are often busy and short on time, so you may only have a few seconds to grab their attention. Try limiting the text in your Company Page updates to 150 characters or fewer.
- Leverage your company leaders to make your company page followers feel like theyâre getting a sneak peek into your brand.
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How to get your company popular on LinkedIn
- Include relevant info on the imagery, thereâs no need to repeat that verbiage within the caption copy.
- Sharing exciting company news makes your LinkedIn company page feel like an exclusive community while attracting top talent.
- Create distinct platforms for different aspects of your business, you can tailor messages specifically to target audiences for each. The General Electric company page on LinkedIn is a great example of this.
- Post relevant and interesting content about upcoming events and conferences your company is attending or sponsoring.
Marketers are using the best social media strategy plan template
Next: the top 10 best company pages on LinkedIn
Conclusion
Knowing about the most popular companies on LinkedIn helps you identify key players, trends, and opportunities in your target market.
LinkedIn is a hub for professionals and businesses, making it a goldmine for B2B insights.
Popular companies on LinkedIn often have large followings of decision-makers, influencers, and industry professionals. Understanding who they are lets you tailor your marketing to the audiences already engaging with these brands.
If some of these popular companies on LinkedIn are in your industry, studying their presence (how they position themselves, the content they share, and their engagement) gives you a benchmark.
You can spot gaps in their strategies to exploit or learn from their successes.
High-profile companies on LinkedIn are often open to collaborations. Knowing whoâs trending can help you pitch strategic partnerships or co-marketing initiatives that boost your visibility.
Also, these popular companies on LinkedIn tend to set the tone for what resonates with B2B audiences. Analysing their posts can guide your own content strategy: whether itâs thought leadership, case studies, or industry insights.
LinkedInâs algorithm favours engagement. Companies with big followings on LinkedIn often attract potential leads you can tap into by engaging with their content or targeting similar audiences through ads or organic outreach.
Finally, itâs less about âpopularityâ for vanityâs sake and more about influence and network effects.
Final note: Are you struggling with rising customer acquisition costs and dependency on paid media?
Our exclusive digital marketing strategy workshops will unmercifully review your marketing, show you how to build a marketing engine with channels and assets you own, stir your team’s thinking, bring new ideas for new conversion paths and boost customer lifetime value.
Ready to transform your approach? Contact us now!
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- Digital Marketing strategy including social media planning
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THE TOP 10 MOST POPULAR BUSINESS ACCOUNTS ON LINKEDIN IN 2025
was brought to you by Mau
Considered one of the best marketing consultants in Sydney, Mau offers some of the best digital marketing strategy workshops and best social media training. Mau also loves football, design, music and art. Marketers are using Mau‘s popular Digital Marketing Plan and Social Media Plan templates
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