THE NEW KFC LOGO PNG IN 2024

The new KFC logo PNG in 2024. The latest KFC logo small and large HD sizes on a transparent background. The current official KFC logo design aesthetics.

Brought to you by Mau, a Senior Logo Designer and marketer at eDigital.

THE NEW KFC LOGO PNG TRANSPARENT 2024

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SMALL SIZE – NEW KFC LOGO PNG

The current official KFC logo PNG small size on a transparent background.

Steps:

Right click on the small size KFC logo
Select “Save as”
Viola!
You now have the new KFC logo PNG small size

KFC logo PNG small

KFC is one of the most popular takeaway food in Australia.

ABOUT THE KFC LOGO

The original KFC logo was designed by Lippincott & Margulies in 1952.

The logo was black and white. The name of the restaurant: “Kentucky Fried Chicken”, was included in the emblem as it is.

In 1978 Colonel Sanders got a facelift. The work was done by the same agency, Lippincott & Margulies. Colonel’s smile became a bit different, and he got a neater hairstyle.

Next to the face, there was a “Kentucky Fried Chicken” inscription, this time in a bit different type.

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It was only in 1991 that the now well-known abbreviation “KFC” became a part of the logo.

KFC wanted to get rid of the word “fried”, as it was supposed an unhealthy food choice.

The red colour was added to the logo, as well as a sort of horizontal gradation.

Also, the same year the mansard roofs on restaurants were modified and got the red strips.

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WHO IS THE MAN ON THE KFC LOGO?

The man on the KFC logo is Colonel Sanders, the founder of the fast food chain, who has been an essential part of the company’s branding.

He was born in 1890 and grew up on a farm in Indiana, U.S.A.

Sanders started selling fried chicken from his restaurant in 1930.

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ABOUT THE LATEST VERSION OF THE KFC LOGO

The last KFC logo redesign was in 2018.

The logo’s shape was changed to trapeze and the portrait was refined.

The white and red background features three vertical lines.

The Colonel’s face in black contour is placed on the white line with the KFC italicized wordmark underneath it.

The new KFC logo is bright and welcoming, it is a perfect option for the fast-food industry, which evokes a sense of warmth and hospitality.

The new KFC logo can easily compete with the popular new Coca-Cola logo.

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Related logos:

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WHO OWNS THE KFC BRAND?

Yum! Brands Inc. is the owner of KFC.

Yum! Brands Inc. is an American multinational fast food corporation listed on the Fortune 1000.

Yum! operates the brands KFC, Pizza Hut, Taco Bell, and The Habit Burger Grill, except in China, where the brands are operated by a separate company, Yum China.

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LARGE SIZE – NEW KFC LOGO PNG

The current official KFC logo PNG large size on a transparent background.

Steps:

Right click on the large size KFC logo
Select “Save as”
Viola!
You now have the new KFC logo PNG large size

KFC logo PNG large

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Conclusion

The new KFC logo is an important component of the company’s marketing strategy because it serves as the visual anchor for the brand, helping with recognition, differentiation, trust-building, and emotional connection with customers.

The latest KFC logo reinforces the brand’s identity and sets the tone for KFC’s marketing efforts.

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Final note: Want to reduce customer acquisition costs and dependency on paid media? Our exclusive digital marketing strategy workshops will unmercifully review your marketing, help you build a marketing engine with channels and assets you own, stir your team’s thinking, bring new ideas for new conversion paths and boost customer lifetime value.