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Our mission: To provide marketers with free content while we avoid getting real jobs.
Your impact: Your support pays for our content manager’s existential crisis each morning as she frantically updates thousands of logos so you can use this official Puma cat logo without paying a dime.
The honest truth: Without your donation, we might have to face the prospect of putting up a paywall like every other content site on earth.

Donate now because Arthur Hoeld (Puma’s CEO) isn’t returning our calls about investing in our business model and we’ve already maxed out our crappy bank’s credit limit.

But hey, don’t just donate 10 bucks! that barely covers our content manager’s neurological side effects after updating 92846 logos in the last year.

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THE NEW PUMA CAT LOGO PNG IN 2025

The new Puma cat logo PNG in 2025. The latest Puma cat icon large and small pixel HD sizes on a transparent background. The current official Puma cat symbol design aesthetics.

Brought to you by Mau, a Senior logo designer and Digital Marketer at eDigital.

THE NEW PUMA CAT LOGO PNG IN 2025

Before you start using the new Puma cat logo PNG, let me tell you something you may find hard to admit:

Social media platforms are not helping your business.

They are mugging you in broad daylight.

Their algorithms have been deliberately engineered to squeeze every last cent out of your marketing budget. They are showing your carefully crafted videos to roughly the same number of people who would notice if you screamed into your office refrigerator.
You thought you were building an audience on social media?

Nope.

You’re renting one from landlords who charge you extra just to talk to your own followers.
In other words, you’re doing the digital equivalent of building an expensive vacation home on rented land that could be bulldozed at any moment.

Meanwhile, your customer acquisition costs are skyrocketing and social media platforms are laughing in a money-shaped bathtub.

The problem:
❌ You don’t actually own your social media followers data
❌ Your organic reach is being held hostage
❌ Your social media ad spend is spiralling out of control
❌ You can’t transfer your followers to your best CRM software no matter how many times you’ve dreamed about an “export” button

The solution:
✅ Stop relying on social media platforms treating you like an ATM
✅ Lower your customer acquisition costs without selling your kidney
✅ Build a marketing strategy with assets you own
✅ Master digital marketing so your sales skyrocket without depending on paid ads

I run some of the best digital marketing strategy workshops that will teach you how to ditch the algorithmic extortion racket and create a marketing system that actually works for you.

Because let’s be honest, if you’re still throwing money at social media ads hoping for different results, that’s not marketing. That’s like calling your abusive ex at 2 AM: desperate, expensive, and guaranteed to end in disappointment.

Let’s craft the best digital marketing plan and social media strategy that boosts sales and customer lifetime value.

THE NEW PUMA CAT LOGO PNG IN 2025

The new Puma cat logo png is one of the world’s most recognised athletic clothes logos, Puma is also one of the most popular brands on Instagram.

SMALL SIZE – NEW PUMA CAT LOGO PNG

The new Puma cat logo PNG small size on a transparent background.

Steps:

• Right click on the small Puma logo
• Select “Save as”
• Viola!
• You now have the new Puma cat logo PNG small size

OTHER PUMA LOGO STYLES

• The new Puma cat logo black png
• The new official Puma logo png
• The new Puma logo black png

Creators are reading the top 25 most popular fitness hashtags on TikTok

About Puma branding

Sport is Puma’s brand identity. This makes Puma passionate about designing, developing, selling and marketing footwear, apparel and accessories. For 70+ years, Puma has made history as a creator of designs for the fastest athletes on the planet: We enhance sports such as football, running and training, golf, basketball and motorsports with performance and sport-inspired lifestyle products.

Headquartered in Herzogenaurach, Germany, PUMA’s 14k+ employees push sports and culture forward around the world.

Logo designers are reading this year’s top 10 graphic design trends

Puma’s brand strength

Puma draws from their unique heritage in sports and our high credibility in the latest lifestyle trends. To stay on track, Puma build partnerships with some of the most elite athletes, such as sprint legend Usain Bolt and star footballer Neymar Jr. (One of the world’s top 25 sports athletes on Instagram).

To connect with young trend-setting audiences, Puma has developed a unique way of working with some of the world’s most popular influencers in sports, music, culture and fashion such as DeadMau5, the Weeknd, Kylie Jenner, Dara (Bulgarian Singer), JAY-Z, Cara Delevingne, Selena Gomez, Skepta (British MC and rapper), Teodora (Serbian singer) and Dua Lipa (One of the top 25 British on Instagram).

Related logo: The new Adidas logo PNG

Who designed the new Puma cat logo?

The new Puma cat logo was designed by caricaturist Lutz Backes.

Sports marketers are also reading: The world’s top 25 most-followed luxury high fashion brands

Join 5k+ marketers receiving the best marketing tips.

About the current official Puma cat logo

Have you ever wondered how PUMA’s jumping cat logo was born and advanced to one of the most famous trademarks in the world today?

When Rudolf Dassler founded his own shoe manufacturing company in 1948, he first named it “RUDA” – a combination of the first two letters of his first and last name. Fortunately, he quickly dismissed the idea and picked the name “PUMA”. Helmut Fischer remembers why:

“Rudolf’s vision was that all of his products would embody the characteristics of a Puma cat: speed, strength, suppleness, endurance and agility – the same attributes that a successful athlete needs as well.”

While the first Puma logo of 1948 did not quite reflect this agility, a more fashionable combined word and picture logo was introduced in 1957.

But it was not until 1967 that the first version of today’s Puma logo was created as we know it today.

“Rudolf’s son Gerd Dassler was friends with the caricaturist Lutz Backes, who was assigned to design a new Puma cat logo”, Helmut remembers.

Backes was offered a cent of every Puma item sold with his logo but decided to charge the company 600 marks for this job. In addition, he got a pair of shoes and a sports bag.

“Lutz would have become a multi-millionaire if he had agreed to receive commissions instead of this one-off payment.”

Soon after, the cat started to appear on many Puma products, but slightly changed over the years: The cat’s eye and nuzzle are gone and the ears are more pronounced today.

Trending: the top 25 most popular sports hashtags on TikTok

Puma cat logo’s official colour

The new Puma cat logo’s official colour is a very dark shade of pink-red.

HTML colour code is: #1E191A

Puma cat logo fans also checked out some of the top 10 most-followed footballers on Instagram

“When using this new Puma logo for your website, make sure you compress the image so it is light helping your webpage to load faster”

Mau

Popular this month: Nike kids’ shoe size chart (US)

LARGE SIZE – NEW PUMA CAT LOGO PNG

The new Puma cat logo PNG large size on a transparent background.

Steps:

• Right click on the large Puma logo
• Select “Save as”
• Viola!
• You now have the new Puma cat logo PNG large size

You can also use:

• The new Puma cat logo black PNG
• The new official Puma logo PNG (with the wordmark)

⭐️ Popular logo: the new Nike logo PNG

Next: the new Puma cat logo black png or the new official Puma logo png (with the wordmark)

Conclusion

The new official Puma cat logo encompasses a brand that reflects aspects many people strive for in their lives: Bravery, Confidence, Determination and Joy. Puma’s ability to have its brand image capture these values allows consumers to identify with Puma not only for their products but for the image that its brand embodies too.

Final note: Are your marketing costs through the roof?

If your customer acquisition costs are climbing faster than a startup founder’s ego (after a successful IPO), and you’re hooked on paid ads like a reality TV star drama or a Tinder date who keeps accepting your dinner invites but never calls you back.

If that sounds like your situation, you should contact us.

Our exclusive digital marketing strategy workshops will mercilessly dissect your marketing, expose all the weak spots, and show you how to ditch the social media algorithms chokehold and build a marketing engine you actually own.

We’ll shake up your team’s thinking, drop fresh ideas and turn your marketing from “meh” to money-making.

Ready to stop burning cash and start making it? Hit us up! We offer:

✔ Digital Marketing Strategy. Because hope is not a plan.
✔ Online Ads (Google, Social, Remarketing). The art of spending money wisely for once.
✔ Social Media Marketing Training. So you stop posting into the void.
✔ SEO Strategy & Execution. Because if Google doesn’t know you exist, do you even?
✔ Influencer & Celebrity Marketing. Get people with clout to talk about you.
✔ Branding & Logo Design. So you don’t look like a dodgy side hustle.
✔ Consumer Giveaways & Competitions. Because people will do anything for free stuff.
✔ Email Marketing & Drip Sequences. Slide into inboxes the right way.
✔ Conversion Rate Optimisation. Turn window shoppers into actual buyers.

Ready to start marketing like a boss? let’s talk. 🚀

THE LATEST OFFICIAL PUMA CAT LOGO PNG IN 2025

was brought to you by Mau

Considered one of the best marketing consultants in Sydney (and not just by Mau’s mom), Mau delivers killer digital marketing strategy workshops and best social media training so good, even your grandpa will get it.

5k+ smart marketers who love stealing good ideas receive Mau’s weekly email, while others tired of guessing use Mau’s Digital Marketing Plan and Social Media Plan templates.

Mau is travelling the 🌎 ✈️ probably posting questionable travel choices on TikTok or YouTube