A NEW DIFFERENT GENERATION NAMES CHART

A new different generation names chart. Other alternative Generation Names chart you would love to see.

Brought to you by Mau, a Senior Digital Marketing Specialist at eDigital.

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A NEW DIFFERENT GENERATION NAMES CHART

The generation years and names you are about to find in the chart below refer to Western social generations defined as a birth demographic cohort (in social science) of all of the people born during a specific period of time.

These generations are widely used in popular culture, marketing and advertising; and they have been the basis for sociological analysis.

Marketers are also reading: Gen Alpha years

A NEW DIFFERENT GENERATION NAMES CHART by eDigital

You can also use the traditional best Generation Years & Names chart designed by Mau at eDigital.

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Serious analysis of generations began in the nineteenth century, emerging from an increasing awareness of the possibility of permanent social change and the idea of youthful rebellion against the established social order.

Some analysts believe that a generation is one of the fundamental social categories in a society, while others view its importance as being overshadowed by other factors including class, gender, race, and education, among others.

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Marketers love the idea of customer segmentation by generation cohort, however, some people who are part of a generation not being marketed are surely buying and consuming products and services; making the process of customer segmentation by generation a limited tool.

Marketers are learning what is after Gen Z?

A NEW DIFFERENT GENERATION NAMES LIST

Activists (Born 1928-1945)

These cohort had to deal with the cold war and were active supporting civil rights movements, human rights, gender equality, democracy and global politics.

Hippies (Born 1946-1964)

The hippie cohort participated in the countercultural movement that emerged in the 1960s as a reaction against mainstream values, consumerism, and traditional societal structures. Hippies are often associated with anti-establishment ideals such as peace, love, and freedom and a rejection of conventional norms around consumerism, materialism, authority and war.

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Mc’s B-boys (Born 1965-80)

Mc’s embraced hip-hop and rap and B-Boys created break dancing. Graffiti art peak top levels and youth wanted deeper connection to their unique music and culture, implying a strong appreciation for the history, style, and various forms of expression.

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MySpacers (Born 1981-1996)

Platforms like MySpace (launched in 2003), Facebook (launched in 2004) and YouTube (launched in 2005) revolutionised how people interacted, shared personal lives and built online communities. These platforms allowed for global communication and created new forms of social engagement and paved the way for influencers. This cohort helped democratised media production and consumption.

Marketers are using the best social media strategy plan template

#Metooers (Born 1997-2010)

This cohort experienced one of the most iconic cultural shifts with the rise of the #MeToo movement, which had a profound impact on social dynamics, media and politics. The movement ignited global conversations about sexual harassment, gender equality, and power structures in the workplace, particularly in industries like entertainment, media, and business. Related read: The top 10 Gen Z characteristics. The #MeToo movement gained widespread attention in October 2017 after allegations of sexual misconduct against Hollywood producer Harvey Weinstein became public. The viral #MeToo hashtag – originally coined by activist Tarana Burke in 2006 – went viral when actress Alyssa Milano encouraged women to share their experiences of harassment and assault using the popular #metoo hashtag. Millions of people, including high-profile influencers, celebrities and industry leaders participated, leading to a reckoning with systemic abuse of power and sexual harassment.

Chatboters (Born 2011-2025)

Aka Gen Alpha. So, what is after Gen Alpha?

Still some being kids and toddlers this cohort will use AI chatbots as personalised assistants, creative collaborators, health coaches and career mentors; seamlessly integrating AI chatbots into their daily lives. From learning and self-care to entrepreneurship and activism, chatbots will empower this cohort to be more productive, creative, and socially engaged while simplifying tasks and providing instant, customised solutions and support to their top challenges.

7Sensers (Born 2026-2040)

Aka Gen Beta.

This cohort – who has not born yet – refers to a heightened awareness of interconnectedness where technology, data, and digital networks are deeply embedded in everyday life. This generation will possess an enhanced, intuitive awareness of the digital world’s complexities and interconnectedness. This new sense will empower them to navigate and shape a highly connected, technologically driven society with greater ease, responsibility, and insight into both the opportunities and challenges that lie ahead. 7Sensers will represent a fusion of digital intuition, ethical awareness, and global responsibility, which will be important for thriving in an increasingly complicated world.

Marketers who view this chart are also checking the “Best social media channels by age” chart which provides a great indication of the social media user’s ages per platform including TikTok, Instagram, Twitter, Youtube, Facebook, Snapchat, Twitch and LinkedIn.

Conclusion

Marketers have been using the traditional best generation names chart for decades to segment and target audiences by generation. However, this new different Generation names chart brings an alternative perspective to how you would normally describe each generation.

Marketers who enjoy unorthodox ways of seeing at generations surely would enjoy using this chart.

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A NEW DIFFERENT GENERATION NAMES CHART

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