HOW TO GET 100K TIKTOK FOLLOWERS FAST IN 2025

The top tips on how to get 100k TikTok followers fast in 2025. Learn how to gain thousands of TikTok followers fast in 2025. Proven strategies to gain 100 thousand TikTok followers fast.

Written by Mau, a Senior TikTok Marketing Specialist at eDigital.

You will also enjoy reading: The top 10 most followed brands on TikTok

Some of our best virtual assistants have just completed research that uncovered what is needed to get 100k TikTok followers fast and free in 2025.

HOW TO GET 100K TIKTOK FOLLOWERS FAST IN 2025

Let me tell you something before you get too excited about gaining 100k TikTok followers.

All social media platforms’ business models are incredibly sophisticated “money extraction” machines.

TikTok will deliberately let you build a big organic reach, then change the algorithm to lower your reach and make you pay to get you the same level of reach you previously had for free. Even marketers working in some of the top fastest-growing industries now have to spend a lot of money (boosting their TikTok videos) to reach their hard-earned followers.

Serious marketers and business owners who have taken my marketing strategy training sessions or are subscribed to my exclusive newsletter are already putting into practice real & proven marketing techniques to build audiences they own, increase their sales and not get distracted with vanity hashtagging.

Trust me. The actual gains of posting popular TikTok hashtags are minimal if you have not properly crafted a top marketing strategy, delivered optimal customer service or met your marketing objectives.

Two reminders:

  1. You do not own your audience on TikTok. You cannot transfer your hard-earned audience to another platform. Tip: You must build audiences on platforms you own. I will teach you how.
  2. TikTok wants you to pay for ads. Simple. The TikTok algorithm will deliberately make it harder to show your content to your followers for free. Stop wasting time and activate proven growth hacking techniques. I can show you this too.

Popular this month: The top 25 trending TikTok hashtags right now

HOW TO GET 100K TIKTOK FOLLOWERS IN 24 HOURS – TOP 8 TIPS

8. YOUR TIKTOK VIDEOS NEED TO LOOK LIKE VIRAL TIKTOK VIDEOS

To get thousands of TikTok followers fast, you need to make your TikTok videos look like other popular viral videos already having success on the platform.

Zack King spring diy magic trick orange juice fun

Zack King (One of the world’s top 25 most popular people on TikTok) spring DIY magic trick orange juice fun – 9 million views and counting.

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7. USE SOME OF THE NEWEST TIKTOK FEATURES

The TikTok algorithm will always give a bit of preference to videos that use some of the latest new features on the platforms. Using features like duet, stitch or greenscreen will help your videos go viral and win thousands of new followers.

khaby lame christmas baking duet mini marshmallows

Khaby Lame (One of the world’s top 25 most popular people on TikTok) Christmas baking duet mini marshmallows. 21 million views and counting.

TikTokers are checking outHow to add your own music to a TikTok video

6. IT IS MORE THAN JUST HASHTAGS

Using some of the top 25 most popular hashtags on TikTok or some of the top 25 trending TikTok hashtags right now will help your videos get a bit of extra reach but the main ingredient to winning thousands of followers is to have an overarching content strategy that you can deliver consistently.

5. POST YOUR TIKTOK VIDEOS AT THE BEST TIME

Every social media scheduling platform that includes TikTok post scheduling will tell you different optimal times to post on TikTok. Use all the insights you have about your followers to decide the best time to post on TikTok. For example, you may find the best time to post is at 8:30 p.m. when people are at home after work. If you target teens you may find the best time to post may be at 3:30 pm right after school. If you are targeting office workers, you may find the lunch break – at noon – may be a great time to post your TikTok content.

Marketers are using: The best social media strategy plan template

All of eDigital’s virtual assistants have been carefully trained in social media schedulinghow to respond to negative comments/complaints, photo editing and copywriting including knowing how to use some of the top 100 most common English language idioms to ensure your captions on Instagram offer a layer of depth and relatability to your marketing and communication efforts.

“Globally, each social media platform offers a unique set of popular and trending hashtags. For example, the top 25 most popular Instagram hashtags are quite different to popular TikTok hashtags. Compare these lists and have a platform-specific #hashtag strategy”

Mau

Similar content: The best fashion hashtags for TikTok

4. GET PEOPLE TO CLICK THE “+” BUTTON

Inviting people to click the plus button is a proven winning strategy to win thousands of followers. It works the same way when YouTubers invite people to click on the bell icon.

TikTok plus button to follow account

TikTok plus button to follow account

⚡️ Breaking news: The new TikTok logo png

3. DECIDE YOUR VIDEO UPLOAD FREQUENCY AND STICK TO IT

Find a good balance when publishing different kinds of videos on TikTok.

Having a posting schedule ensures consistency when you post and what you share.

Make sure that you stick with your content schedule.

For example, Sara Magusara – One of the top 25 most followed Australians on TikTok – consistently posts every week. This has helped her reach more than 16+ million followers.

Sarah Magusara Australian TikTok influencer

Sarah Magusara – One of the top 25 most followed Australians influencers on  TikTok. Source: TikTok video

Exclusive: The top 25 travel hashtags on TikTok

2. KEEP YOUR BRANDING CONSISTENT ON TIKTOK

Consistency is key in TikTok marketing. For your audience to recognise your brand, you must be consistent. Being consistent in your brand allows you to grow your follower count and boost your engagement and reach. From the tone of voice used in messages to the aesthetics of your profiles, you need to be recognisable to gain traction among your intended audience.

Related: The best time to post on TikTok

Consistent voice

To be consistent in the tone used on TikTok videos, you must first understand who it is that you are speaking to when posting your videos. For example, if you’re speaking to millennials, you wouldn’t use the same vernacular as you would if you were speaking to those in the baby boomer generation. Age, geographical location, gender, interests, aspirations, each of these segment groups of people, and knowing which group you’re speaking to allows you to choose a tone of voice that your audience will understand.

Consistency in the way you communicate on your TikTok videos can allow people to recognise your videos in the same way you recognise your friend’s voice when they say “hello” over the phone.

Brand recognition is needed to build a loyal audience and a following on TikTok, so be true to your brand.

You know who you are, what you do, and why it matters to people.

It’s a balancing act.

Aim to communicate in a way that stays true to your brand while also resonating with your audience.

Keeping your mission, vision, and values in mind when selecting your voice and the content of your posts can help create the balance and consistency needed to gain thousands of followers on TikTok.

Just inHow to contact TikTok support email address

Consistent content

Don’t be scattered in what you share on TikTok. Show what you know and share what your audience will find relevant to their lives. The goal is to be relevant and authentic. Is your content on TikTok creating a consistent emotional response? Are your TikTok videos making people laugh, think about, surprise, provoke or cry?

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Consistent aesthetics

Keep your TikTok videos to an appropriate time length.

Videos that are too long can be burdensome and aesthetically unappealing.

The same goes for the use of excessive hashtags in videos. Hashtags are a great way to jump into the conversation surrounding a trending topic but too many can be cluttered and ineffective.

A good rule of thumb is for the number of words in your caption to be longer than the number of hashtags used in the same post.

Your profile needs to have visual appeal.

People are visual creatures and are naturally attracted to aesthetically appealing visuals. Make sure that your profile follows a theme. Have a colour scheme for your TikTok videos and use the same filter each time you edit your videos for TikTok.

Having a cohesive, visually appealing theme that consistently reinforces its brand, which every business should aim to do when using TikTok to market to consumers.

Hannah Kate Balanay popular Australian woman dancer on Instagram

Hannah Kate Balanay, one of the top 25 most-followed Australians on TikTok posing with the new TikTok logo.

Marketers are also using some of the top 25 most popular TikTok hashtags right now

1. POST VIDEOS ABOUT VIRAL TOPICS

A fast way to gain thousands of followers is to jump into the conversation surrounding a trending topic. However, be careful as not all trending topics may be relevant to your brand and what you sell.

most viral video TikTok Zach King Harry Potter illusion

most viral video TikTok Zach King Harry Potter illusion

TikTok creators also read: This year’s top 10 social media marketing trends

“Combine popular TikTok hashtags with one of the most popular TikTok songs for increasing the chances of being displayed on the TikTok discover feed”

Mau

✅  Marketers are using: The best social media marketing plan template

A quick question: Is your TikTok marketing generating sales and profit for your business?

You can start a successful social media strategy with clear and defined objectives that will make you grow your business.

A well-crafted marketing strategy will:

✔︎ Free up valuable time for you
✔︎ Make you produce far less but better quality marketing campaign content
✔︎ It will increase sales, profit and brand equity

If you believe you have a creative, passionate and curious mind and you are seriously ready to grow your business, I invite you to craft a successful social media strategy today!

I guarantee you will never go back to the same old way you were doing TikTok marketing.

 

Tonight Show Jimmy Fallon Addison Rae TikTok dancing moves

The Tonight Show: Addison Rae teaching Jimmy Fallon 8 viral TikTok dancing moves

Just updated: The top 25 trending TikTok hashtags right now

TIKTOK MARKETING SUCCESS IS NOT ONLY ABOUT GAINING FOLLOWERS

You and your team should also learn about:

Ready to book a TikTok marketing training session? Contact us.

Conclusion

Getting 100k TikTok followers fast and for free is the ultimate goal for creators and some marketers.

However, having a massive number of TikTok followers may not necessarily translate into sales.

You need to have a comprehensive social media marketing strategy in place that guides your social media users to convert into whatever business goal you have set.

eDigital can help you conceptualise, plan, develop, run and optimise successful TikTok advertising campaigns that generate leads and sales for your brand.

Our digital marketing services include:

  • Strategic planning for social media and other digital marketing channels.
  • Online advertising management and optimisation: Google Ads Search, Display, Re-marketing and social media advertising.
  • Marketing training: social media training and digital marketing training.
  • SEO strategy and execution. Including content development:articles, stories, eye-catching and SEO-optimised visuals.
  • Celebrity and influencer marketing campaign strategy.
  • Brand development. Logo creation, brand personality development and design of marketing materials.
  • Consumer contests/competitions/giveaways.
  • Email marketing. Dip sequence design and deployment.
  • Conversion rate optimisation. It is also called “path to purchase” optimisation.

Contact us today and start boosting your leads and sales.

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Final note: Want to reduce customer acquisition costs and dependency on paid media? Our exclusive digital marketing strategy workshops will unmercifully review your marketing, help you build a marketing engine with channels and assets you own, stir your team’s thinking, bring new ideas for new conversion paths and boost customer lifetime value.

THE TOP TIPS ON HOW TO GET 100K TIKTOK FOLLOWERS IN 24 HOURS

was brought to you by Mau
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Considered one of the best marketing consultants in Sydney, Mau offers some of the best digital marketing strategy workshops and best social media training. Mau also loves travelling, football, design, music and art. Follow Mau’s stories on YouTube. Marketers are using Mau‘s popular Digital Marketing Plan and Social Media Plan templates.

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