THE TOP 20 MOST-FOLLOWED AUSTRALIANS ON TIKTOK IN 2024

Find the top 20 most-followed Australians on TikTok in 2024. The most popular Australians on TikTok. The top 20 Australian influencers with the most followers on TikTok in 2024.

By Mau, a Senior TikTok Influencer Outreach Specialist at eDigital.

THE TOP 20 MOST-FOLLOWED AUSTRALIANS ON TIKTOK IN 2024

Before you start your Australian influencers outreach on TikTok in 2024, let me tell you something you have probably been turning a blind eye to…

TikTok is not helping your business

• TikTok is a “money extraction” machine. Their business model is to make money from you.
• The TikTok algorithm has been deliberately designed to lower your organic reach so you have to pay for ads to reach your followers. That’s why only 2% of your followers may see your posts (If you are lucky!)
• You keep trying to build an audience on TikTok you will never own. 
• You cannot transfer your hard-earned TikTok followers to your best CRM software.
• Your customer acquisition costs from TikTok ads are through the roof.

The solution

I can offer you the best digital marketing strategy workshop that will help you:

• Lower customer acquisition costs.
• Minimise dependency on paid media.
• Build a marketing engine with marketing assets and channels you fully own.
• Craft the best digital marketing plan and social media strategy that boosts sales and customer lifetime value.

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THE TOP 20 MOST POPULAR AUSTRALIANS ON TIKTOK IN 2024

20. Jefo

Jefo is one of the most popular Australians on TikTok with 7+ million followers.

Jeffrey Yang better known online as Jefo is an Australian TikToker and YouTuber. He was born in Sydney, Australia. He is known for his videos which are K-pop dancing and pranks.

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19. Jordy the ocean guy (@outdoorkindaguy)

Jordy is one of the most popular Australians on TikTok with 7+ million followers.

Jordy loves making ocean videos with his GoPro camera. His account was deleted in Aug 2023. 

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18. Hank Green

Hank Green is one of the most popular Australians on TikTok with 8+ million followers.

In 2023, Hank Green found himself in a funny situation: he’d stumbled across an absorbing mobile game on TikTok and couldn’t get it off his mind.

Instead of playing until 2 am or spending a few dollars to unlock new levels, however, the YouTuber says he “accidentally” paid a “not unsubstantial amount of money” to own 10% of his new favourite game.

That might not be the typical outcome of a mobile gaming obsession, but it seems to be working out just fine for Green—and for the Melbourne-based Studio: Folly that developed the game. 

Gubbins is a digital word puzzle that allows players to make cool words.

Once a player makes enough words, they can create and share them as deranged postcards.

The game is free to download and play one daily level per day, but those eager to create as many postcards as possible have to pay for the ability to play multiple rounds per day.

Green’s “accidental” purchase has already been a major boon for Gubbins.

The YouTuber posted about the game following its launch on November 15. Shortly after, Gubbins jumped to No. 2 in the App Store’s word game section, beating out the New York Times‘ word games & sudoku app.

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17. Brodie Pawson

Brodie Pawson is one of the most popular Australians on TikTok with 8+ million followers.

Parkour, Sports. Brisbane, Queensland

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16. Unice Wani (@mamaunice)

Unice Wani aka Mama Unice is one of the most popular Australians on TikTok with 8+ million followers.

Australian fashion model and TikTok creator who posts fashion content, dance tips and trends and comedy videos.

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15. Daniel Gorringe

Daniel Gorringe is one of the most popular Australians on TikTok with 9+ million followers. (@swagboygorringe)

Former Australian rugby player.

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14. Bijay Baniya (@bijju3210)

Bijay Baniya is one of the most popular Australians on TikTok with 9+ million followers.

Australian dancer born in Nepal but now lives in NSW, Australia. He is famous for his dancing videos on TikTok and Instagram Reels. 

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13. Ash Magic

Ash Magic is one of the most popular Australians on TikTok with 9+ million followers.

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12. Mully

Mully is one of the most popular Australians on TikTok with 10+ million followers. @Mully

Australian comedian on TikTok and Youtube. Mully is one of the most-followed TikTok creators producing humorous VR gaming videos. Mully is also a part of the gaming group “The Boys” and loves to play pranks on his friends while gaming and having a laugh. He has worked with the Global creator company Jellysmack as part of its creator program in Australia.

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11. Josh Dub

Josh Dub is one of the most popular Australians on TikTok with 11+ million followers.

Popular Australian videogame based in Adelaide, South Australia. 

Creators are reading > The top 25 trending hashtags on TikTok right now

START YOUR TIKTOK INFLUENCER OUTREACH CAMPAIGN TODAY!

Top marketers working for Australian brands are doing Influencer Marketing outreach with this exclusive “The top 100 Australians on TikTok” list ready on Google Sheets.

Each entry includes:

• Full name
• Link to the Instagram account
• Instagram followers count (as of January)
• Main sport category
• Gender (Female, male, lgbtqia+)

Get immediate access to this premium list!

Marketers are using >  The best social media strategy plan template

TikTok creators are using > The top 10 most popular songs on TikTok

CONCLUSION

Some of these top 20 popular Australians on TikTok can provide unique stories about your brand and by integrating them into your TikTok marketing plan, you can leverage them to produce content that appeals to your most valuable customer segments, increasing brand awareness and ultimately, increasing sales.

However, these top 20 Aussies on TikTok may be expensive for your business.

Get access to the “top 100 Australians on TikTok” and find opportunities that fit your budget. 

Next > The top 10 most popular Australians on TikTok or the top 25 most popular Australians on TikTok.

eDigital can help you conceptualise, plan, develop, run and optimise successful TikTok advertising campaigns that generate leads and sales for your brand.

Our digital marketing services include:

• Strategic planning for social media and other digital marketing channels.
• Online advertising management and optimisation: Google Ads Search, Display, Re-marketing and social media advertising.
• Training: social media marketing training and digital marketing training. 
• SEO strategy and execution. Including content development:articles, stories, eye-catching and SEO-optimised visuals.
• Celebrity and influencer marketing campaign strategy. 
• Brand development. Logo creation, brand personality development and design of marketing materials.
• Consumer contests/competitions/giveaways.
• Email marketing. Dip sequence design and deployment. 
• Conversion rate optimisation. It is also called “path to purchase” optimisation. 

Contact us today and start boosting your leads and sales.

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Final note: Want to reduce customer acquisition costs and dependency on paid media? eDigital‘s marketing strategy training will unmercifully review your marketing, help you build a marketing engine with channels and assets you own, stir your team’s thinking, bring new ideas for new conversion paths and boost customer lifetime value.

THE TOP 20 MOST FOLLOWED AUSTRALIANS ON TIKTOK IN 2024

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