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THE TOP 20 MOST POPULAR TIKTOK HASHTAGS IN 2025

The top 20 most popular TikTok hashtags in 2025 list. The top 20 most-used TikTok hashtags to boost your video views and get more followers.

Brought to you by Mau, a Senior TikTok Marketing Specialist at eDigital.

THE TOP 20 MOST POPULAR TIKTOK HASHTAGS IN 2025

Before you start choosing the best hashtags for your next TikTok video, let me tell you something you have probably been turning a blind eye to…

TikTok is not helping your business:

  • TikTok is a “money extraction” machine. Its business model is to make money from you. Its algorithm has been deliberately designed to lower your organic reach so you have to buy ads to reach your followers.
  • That’s why your TikTok videos are reaching 5% of your followers (If you are lucky). This is a massive issue affecting thousands of marketers.
  • You have been trying hard to build an audience on TikTok that you do not own.
  • Yes, that’s right; you cannot transfer your hard-earned TikTok followers to your best CRM software.
  • Your customer acquisition costs from TikTok ads are through the roof.

The solution

I can offer you best digital marketing strategy workshops that will help you:

THE TOP 20 MOST POPULAR TIKTOK HASHTAGS IN 2025

These top hashtags are also used by some of the most popular brands on TikTok.

You can add a maximum of 33 hashtags to a TikTok post. Copy-paste some of these hashtags – if relevant – when publishing your videos on TikTok.

Marketers are printing the latest TikTok advertising audience interests targeting options

20. #tiktoklover

#tiktoklover is one of the most popular hashtags on TikTok included in 192+ million posts.

Breaking news: The new TikTok logo PNG

19. #video

#video is one of the most popular hashtags on TikTok included in 243+ million posts

Related: #youtube – #youtuber

Marketers using the #video hashtag also read How to make a video go viral – best tips

18. #like

#like is one of the most popular hashtags on TikTok with 283+ million posts.

Combine it with #likeforlike – #likes – #lifee – #like4like – #like4follow

#like a popular hashtag on TikTok

#like a popular hashtag on TikTok @janniwi_. Double cheese burger with the new McDonald’s logo.

TikTok creators checked out the exclusive list of world’s top 25 most-followed people on TikTok.

17. #funny

#funny is one of the most popular hashtags on TikTok included in 284+ million posts

Tonight Show Jimmy Fallon Addison Rae TikTok dancing moves

The Tonight Show: Addison Rae teaching Jimmy Fallon 8 viral TikTok dancing moves

Related: #funnyvideos – #fun – #funnyvideo

Some of the top 25 Australian comedians and top 25 American comedians are using the #funny hashtag to bring new audiences to their popular comedy shows.

Marketers are learning how to write the best digital marketing plan

16. #trend

#trend is one of the most popular hashtags on TikTok used in 367+ million posts.

15. #viraltiktok

#viraltiktok is one of the most popular hashtags on TikTok included in 385+ million posts

Stop it! Adding #viraltiktok to your videos is not going to make your videos go viral. This is the dumbest #hashtag trend for people who do not get how the TikTok algorithm works.

most viral video TikTok Zach King Harry Potter illusion

The most viral video TikTok Zach King Harry Potter illusion

Combine the popular #viraltiktok hashtag on TikTok with #viralvideo – #goviral – #tiktokviral – #viral_video – #viralchallenge

Tip: A good practice when crafting the best social media brief when hiring a new agency; includes asking them to check the most popular hashtags on TikTok and provide a list of the top 10 hashtags that are relevant to your brand.

TikTok creators also read this year’s top 25 trending TikTok hashtags right now

14. #love

#love is one of the most popular hashtags on TikTok and used in 396+ million posts.

The New York Times Love City 24 hours Valentines Day

The New York Times Love City 24 hours Valentine’s Day

Related: #loveyou – #iloveyou

Related read: The best time to post on TikTok

13. #tiktokindia

#tiktokindia is one of the most popular hashtags on TikTok and used in 410+ million posts.

Marketers are reading this year’s top 10 social media marketing trends

12. #greenscreen

#greenscreen is one of the most popular hashtags on TikTok used in 473+ million posts

The “Green Screen” is one of the top 10 trending TikTok effects. The green screen effect is a great invention for creating more engaging TikTok videos.

Just pick a video from your camera roll, stand in front of a plain background, and make the next TikTok masterpiece.

greenscreenvideo popular tiktok hashtag

#greenscreenvideo popular tiktok hashtag

Related: #greenscreenvideo – #greenscreensticker – #videostar – #greenscreenscan – #videography

Popular read today: the top 25 trending TikTok hashtags right now

11. #foryourpage

#foryourpage is one of the most popular hashtags on TikTok included in 488+ million posts

Just in: How to contact TikTok support email address

Next: the top 10 most popular hashtags on TikTok or the top 25 most popular hashtags on TikTok

Marketers are using the best social media strategy plan template

Is your TikTok marketing generating sales and profit for your business?

You can start a successful social media strategy with clear and defined objectives that will make you grow your business.

A well-crafted marketing strategy will:

✔︎ Optimise your valuable time
✔︎ Make you produce far less but better quality marketing campaign content
✔︎ It will increase sales, profit and brand equity

If you believe you have a creative, passionate and curious mind and are seriously ready to grow your business, I invite you to craft a successful social media strategy today!

I guarantee you will never go back to the same old way you were doing TikTok marketing.

the best social media marketing plan template

The above top hashtags are also used by some of the top 10 most popular brands on TikTok.

Marketers are also using some of the top 25 trending TikTok hashtags right now

Conclusion

Popular hashtags on TikTok are an important marketing tool for discovery, engagement, trend participation and brand promotion. The strategic use of some of these popular hashtags on TikTok can significantly impact your videos’ visibility and success on the platform.

eDigital can help you conceptualise, plan, develop, run and optimise successful digital marketing campaigns that generate leads and sales for your brand.

Other marketing services we offer include:

  • Strategic planning for social media and other digital marketing channels.
  • Online advertising: Google Ads Search, Display, Re-marketing and social media ads.
  • Training: social media marketing training and digital marketing training.
  • SEO strategy, SEO content development and execution.
  • Celebrity and influencer marketing campaign strategy.
  • Branding. Logo creation, brand development and design of marketing materials.
  • Consumer contests/competitions/giveaways.
  • Email marketing. Dip sequence design and deployment.
  • Conversion rate optimisation. Path to purchase analysis and optimisation.

Next: the top 10 most popular hashtags on TikTok or the top 25 most popular hashtags on TikTok

Contact us today and start boosting your leads and sales.

Marketers are supporting us with their generous donations. Donate today and join 5k+ marketers receiving our e-newsletter.

Final note: Want to reduce customer acquisition costs and dependency on paid media? Our exclusive digital marketing strategy workshops will unmercifully review your marketing, help you build a marketing engine with channels and assets you own, stir your team’s thinking, bring new ideas for new conversion paths and boost customer lifetime value.

THE TOP 20 MOST POPULAR HASHTAGS ON TIKTOK IN 2025

was brought to you by Mau
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Considered one of the best marketing consultants in Sydney, Mau offers some of the best digital marketing strategy workshops and best social media training. Mau also loves football, design, music and art. Marketers are using Mau‘s popular Digital Marketing Plan and Social Media Plan templates

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