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THE WORLD’S TOP 25 MOST POPULAR PEOPLE ON TIKTOK IN 2025
The world’s top 25 most popular people on TikTok in 2025. The world’s top 25 most-followed TikTok creators in 2025. The biggest 25 TikTok accounts, influencers and celebrities in 2025.
Brought to you by Mau, a Senior TikTok Marketing Specialist at eDigital.
Most read today: the top 25 most popular Australians on Instagram
THE WORLD’S TOP 25 MOST POPULAR PEOPLE ON TIKTOK IN 2025
There is a valid argument saying marketers and “wanna-be” influencers are the few people interested to know who the most-followed people are on TikTok.
However, there is another group of people who enjoy watching the content and creativity of some of the most popular video creators on TikTok.
Popular read: the top 25 most popular Australians on TikTok
THE WORLD’S TOP 25 MOST-FOLLOWED PEOPLE ON TIKTOK IN 2025
The power of TikTok marketing relies on TikTok content creators. They are far more popular and far more followed than the top 10 most popular brands on TikTok. The below TikTok stars will be able to help you reach audiences never imagined for your brand.
Before you dive into the world’s top 25 most-followed TikTok stars, let me tell you something you have probably been turning a blind eye to…
TikTok is not helping your business.
TikTok is mugging you in broad daylight.
The latest TikTok algorithm has been deliberately engineered to squeeze every last cent out of your marketing budget. They’re showing your carefully crafted posts to roughly the same number of people who would notice if you screamed into your office refrigerator.
You thought you were building an audience on TikTok?
Nope.
You’re renting one from landlords who charge you extra just to talk to your own followers. In other words, you’re doing the digital equivalent of building an expensive vacation home on rented land that could be bulldozed at any moment.
Meanwhile, your customer acquisition costs are skyrocketing and Shou Zi Chew is laughing in a money-shaped bathtub.
The problem:
🚨 You don’t actually own your TikTok followers data
🚨 Your TikTok organic reach is being held hostage
🚨 Your TikTok ad spend is spiralling out of control
🚨 You can’t transfer your TikTok followers to your best CRM software no matter how many times you’ve dreamed there is an “export” button
The solution:
🔥 Stop relying on social media platforms that treat you like an ATM
🔥 Lower your customer acquisition costs without selling your kidney
🔥 Build a marketing strategy with assets YOU own
🔥 Master digital marketing so your sales skyrocket without depending on paid ads
I run some of the best digital marketing strategy workshops that will teach you how to ditch the algorithmic extortion racket and create a marketing system that actually works for you.
Because let’s be honest, if you’re still throwing money at social media ads hoping for different results, that’s not marketing. That’s like calling your abusive ex at 2 AM: desperate, expensive, and guaranteed to end in disappointment.
Let’s craft the best digital marketing plan and social media strategy that boosts sales and customer lifetime value.
Are you looking for a list of the world’s top 100 most followed people on TikTok right now? Contact us, we can offer you this list for a fee.
TikTok creators also checked out the exclusive list on the world’s top 10 most popular people on Twitter.
25. Alina Kim (Homa)
Alina Kim is one of the most popular TikTok influencers with 53.4+ million followers.
@homm9k
Alina Kim popular TikTok influencer
Alina Kim (also called Homa) is a popular TikTok influencer in Kazakhstan.
She enjoys publishing dancing and entertainment videos on her TikTok account.
Editor’s pick: The top 25 most popular fitness hashtags on TikTok
24. Loren Gray
Loren Gray is one of the most popular TikTok creators with 53.4+ million followers.
@lorengray
Loren Gray singer portrait photo long hair white dress
Loren Gray is an American singer. She had 30k followers on TikTok before turning 14 years old with videos of her singing. She left her hometown in Pennsylvania and moved to Los Angeles at the age of 15, released her first single shortly afterwards, and has landed lucrative brand deals with the likes of Burger King and Revlon, to name a few. In 2021, Loren Gray was included in Forbes’s 30 Under 30 social media list. She was a speaker at the UAE’s Forbes 30/50 Summit, held at Louvre Abu Dhabi.
With eight music singles already released, Gray was signed with Virgin and Capitol Records but recently became an independent artist.
TikTok creators are using some of the top 25 most popular fitness hashtags for TikTok
Musicians are using some of the top 10 music hashtags on Instagram
23. Spencer X (Spencer Polanco)
Spencer X is one of the most popular TikTok creators with 54.7+ million followers.
@spencerx
Manhattan, New York, United States
Spencer X is a beatbox musician (mouth music artist). Born and raised in Manhattan, New York City, USA. Spencer Polanco is of both Chinese and Ecuadorian descent.
spencerx popular most followed TikTok influencer beatboxer
In 2020, it was reported that the beatboxer had raked in more than $1.2 million from brand sponsorships and revenue from his YouTube channel. In the same year, it was also announced that he would be one of 18 talented TikTok creators who would receive a share of TikTok’s new $2 billion Creator Fund. He’s currently partnered with YouTube and B&H as well as being sponsored by Monster Energy and Break Free Worldwide.
TikTok creators are reading the best time to post on TikTok
⚡️Trending today: The top 10 most followed brands on Instagram
22. Karol G
Karol G is one of the most popular TikTok celebrities with 54.8+ million followers.
@karolg
Karol G popular person on TikTok wearing outfits with the new Ferrari logo, new Puma logo and new Nike logo white.
Carolina Giraldo Navarro, known professionally as Karol G, is a Colombian singer.
Considered one of the most influential reggaeton singers and urban pop artists, Karol G has received awards including a Grammy, five Latin Grammy Awards and four Billboard Music Awards.
TikTok creators are also reading this year’s top 10 social media marketing trends
Marketers are printing the latest TikTok ads interest targeting list
21. Dixie D’Amelio
Dixie D’Amelio is one of the most popular TikTok influencers with 55.1+ million followers.
@dixiedamelio
Dixie D’Amelio wild dancer popular most followed TikTok
Norwalk, Connecticut, United States
Is there someone to blame for Dixie’s famous dancing skills?
Dixie is a popular entertainer on TikTok. Sister of Charlie D’amelio. Dixie D’Amelio and her sister launched Social Tourist, a new trend-forward apparel brand within the Abercrombie & Fitch Co. A clothing brand perfect for people who love travelling.
TikTok creators are using some of the top 25 most popular TikTok hashtags
Next: the world’s top 20 most-followed people on TikTok
TikTok creators are also checking out the world’s top 25 most-followed sports athletes on Instagram
Are you looking for a list of the world’s top 100 most followed people on TikTok right now? Contact us, we can offer you this list for a fee.
Marketers who read this article are also using the latest TikTok ads audience interests targeting options list.
TikTok creators also checked out the exclusive list on the world’s top 10 most popular people on Twitter.
Conclusion
TikTok influencers are known for starting and participating in viral challenges and trends. Their influence can propel a trend to widespread popularity, which can have significant implications for music, fashion, dance, entertainment, sports and other cultural elements.
The above top 25 influencers on TikTok can reach millions of users and are constantly pushing the boundaries of content creation, using innovative editing techniques and storytelling methods. This creativity attracts and retains a large audience, making them valuable partners for marketers seeking to tap into a younger demographic.
Final note: Are your marketing costs through the roof?
If your customer acquisition costs are climbing faster than a startup founder’s ego (after a successful IPO), and you’re hooked on paid ads like a reality TV star drama or a Tinder date who keeps accepting your dinner invites but never calls you back.
If that sounds like your situation, you should contact us.
Our exclusive digital marketing strategy workshops will mercilessly dissect your marketing, expose all the weak spots, and show you how to ditch the social media algorithms chokehold and build a marketing engine you actually own.
We’ll shake up your team’s thinking, drop fresh ideas and turn your marketing from “meh” to money-making.
Ready to stop burning cash and start making it? Hit us up! We offer:
🔥 Digital Marketing Strategy. Because hope is not a plan.
🔥 Online Ads (Google, Social, Remarketing). The art of spending money wisely for once.
🔥 Social Media Marketing Training. So you stop posting into the void.
🔥 SEO Strategy & Execution. Because if Google doesn’t know you exist, do you even?
🔥 Influencer & Celebrity Marketing.Get people with clout to talk about you.
🔥 Branding & Logo Design. So you don’t look like a dodgy side hustle.
🔥 Consumer Giveaways & Competitions. Because people will do anything for free stuff.
🔥 Email Marketing & Drip Sequences. Slide into inboxes the right way.
🔥 Conversion Rate Optimisation. Turn window shoppers into actual buyers.
Ready to start marketing like a boss? let’s talk. 🚀
THE WORLD’S TOP 25 MOST-FOLLOWED PEOPLE TIKTOK IN 2025
was brought to you by Mau
Considered one of the best marketing consultants in Sydney (and not just by Mau’s mom), Mau delivers killer digital marketing strategy workshops and best social media training so good, even your grandpa will get it.
5k+ smart marketers who love stealing good ideas receive Mau’s weekly email, while others tired of guessing use Mau’s Digital Marketing Plan and Social Media Plan templates.
Mau is travelling the 🌎 ✈️ probably posting questionable travel choices on TikTok or YouTube
